About the Role
We are looking for a creative and versatile Content and Social Media Executive to join our team. In this role, you will be the voice of our brand. You will be responsible for creating compelling marketing copies, managing our social media presence, and leveraging modern tools (including AI) to enhance our brand visibility. You should be comfortable with writing, designing, and editing videos to tell our brand\'s story effectively.
Key Responsibilities
Content Creation & Copywriting
- Write engaging and persuasive copy for company brochures, flyers, corporate presentations, and press releases.
- Develop creative content (posts, stories, articles) for social media platforms including Instagram, Facebook, LinkedIn, TikTok, and X.
- Ensure all content aligns with the brand’s voice and marketing objectives.
Social Media & Brand Management
- Manage the daily content calendar; schedule posts and engage with the online community.
- Monitor social media trends in Nigeria and globally to create timely and relevant content.
- Track social media performance (reach, engagement, conversions) and provide monthly reports with insights for improvement.
Leveraging AI Tools for Efficiency
- Utilize AI tools (such as ChatGPT, Gemini) to brainstorm content ideas, generate drafts, and optimize content for better engagement.
- Stay updated on new AI trends that can improve workflow and content quality.
Basic Design & Video Editing
- Design simple but visually appealing graphics for social media using tools like Canva or Adobe Photoshop.
- Shoot, edit, and produce short-form video content (Reels, TikTok videos) using mobile apps or software like CapCut or Adobe Premiere Pro.
Qualifications & Requirements
Education & Experience:
- Bachelor’s Degree and above in Mass Communication, English, Marketing, Advertisement, Media or related fields.
- 1–2 years of proven experience in content creation, social media management, or digital marketing.
Skills & Competencies:
- Excellent English Writing Skills: Must possess strong command of the English language, with the ability to write grammatically correct, engaging, and error-free content.
- Social Media Savvy: Deep understanding of Nigerian social media landscape (slang, trends, user behavior).
- AI Proficiency: Willingness and ability to use AI tools to speed up content creation.
- Design Skills: Proficiency in a design tool is mandatory.
- Video Editing: Must be able to edit vertical videos (Reels/TikTok) using CapCut or similar apps.
Personal Attributes:
- Creative Thinker: You don’t just post; you create ideas that start conversations.
- Attention to Detail: You notice when a comma is out of place or an image is slightly pixelated.
- Self-Starter: Ability to work with minimal supervision and meet deadlines.
Nice to Have (Added Advantage)
- Experience running a personal social media page (Instagram/TikTok) with decent following or engagement.
- Experience working with a famous brand in Nigeria, e.g., Fashion / Healthcare / Pharmacy / Food & Beverage.
- Basic photography or videography skills using a smartphone.
- Knowledge of basic SEO principles for content writing.
Why KEDI?
- Be part of a prestigious, expanding multinational Company
- A collaborative, energetic work environment
- Competitive compensation package—we prioritize staff welfare and career development
Interview will be conducted at our Head Office in Ikoyi, Lagos State and successful candidates will undergo a two weeks’ training at the same location before commencement of full job responsibilities.
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