Head of Marketing at Good Neighbours Microfinance Bank

Job responsibilities:

• Provide strategic and marketing plans to enable the attainment of revenue and profitability goals.
• Hire, train, manage, and motivate a team of efficient Sales Executives to help drive and achieve the business objectives.
• Drive the growth of the Bank's products through exceptional management of existing partnership relationships and signing up new customers.
• Ensure consistent growth of the Bank’s risk assets and liabilities in line with defined targets.
• Keeps management informed by submitting activity and reports, such as daily call reports, weekly work plans, monthly and annual territory analyses.
• Monitor competition by gathering current marketplace information on pricing, products, new products etc.
• To study the market conditions, competition, identify gaps within the market and the substitutes coming into the market.
• Organize activities relating to sales and marketing promotions that will help increase awareness and generate new business.
• Contribute to the annual sales and business development plan.

Qualifications:

• HND or BSC in Marketing/Finance/Communication from a reputable university.
• A minimum of 5 years of banking experience with at least 2 years in a senior management role in a microfinance bank.
• A postgraduate degree is an added advantage.
• Marketing, Team Management, Sales, & Business Dev. Experience in financial services.
• Comprehensive knowledge of microfinance banking products, marketing, and business development.
• A good team player and collaborator across multiple business functions to achieve results.