Head, Brand Marketing Communication and Commerce at Menzon Nigeria Limited

Job Description

• We are looking to hire Head, Brand Marketing Communication and Commerce
• Candidate would be responsible for leading the brand communication and commerce team in continually enhancing a particular brand image; increasing brand awareness, and providing after-sales support through advertisements, media, point-of sale, partnerships, and relationship marketing.
• Furthermore, he will responsible for developing a strong brand name and image.

Essential Job Functions

• Effectively develop a brand image for Jamub Group that is appealing to customers and helps increase, client interest, web traffic and expand our customer base
• Establishing a brand focus for the group by establishing a brand strategy and then determining how to incorporate this strategy into our company's communications
• Ensuring all team members provide high quality customer service by monitoring the delivery of the brand direction and recommending areas of improvement.
• Be responsible for creating and implementing a long-term communication strategy, producing a yearly commercial calendar plan, liaising with stakeholders about marketing related issues, at the same time cultivating a positive working relation with them
• Acts as the brand’s spokesperson with media relations, formulate and implement public relations strategies, select and manage communications with external agencies, as well as develop media marketing strategies and other non-campaign activities.
• Providing strategic input and direction for the brand, developing style guides, templates, and other materials, developing non-campaign brands while keeping the company’s vision, mission, and objectives in mind; and advising internal and external stakeholders on issues relevant to the brand.
• Be involved with training sales, commerce, Business development and communications staff so that they understand the brand message and how to emphasize it in their communications.
• The Brand manager shall work with the IT department to ensure that company websites are maintained and updated with appropriate information.
• Plan monthly Board meetings, trade shows and events with the Board members/committees by identifying, assembling and coordinating requirements, establishing contacts; develop schedules and assignments, coordinating mailing lists and setup and breakdown of events. This includes the coordination of ribbon cutting ceremonies.
• Collaborate with Research and Development in ensuring that business ideas, new product and services innovations, successfully pass though the conceptualization stage by ensuring product to cash conversion. The preferred candidate will keep abreast of new developments in the e-marketing world. He/she will also research the company’s core demographics and how to best reach them, in order to maximize search engine traffic and the effect of the company’s targeted ad buys.

Essential Job Requirements

• Bachelor Degree in any related field.
• A minimum of 12 years of experience in advertising, marketing, or media buying is also required.
• Head Brand Marketing Communication and Commerce should also be knowledgeable in marketing and public relations.
• Excellent communicator with strong verbal and written communication skills.
• Proficiency in Microsoft Office applications, including Outlook, Word, Excel, PowerPoint and Access and industry-specific analysis software, corel draw.
• He/she must be highly motivated, well organized, detail-oriented, creative and innovative, and possess good time management skills.
• Head Brand Marketing Communication and Commerce must be able to multi-task, do market research and analyze results effectively, prioritize and influence stakeholders; understand the target market and its dynamics.