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  • Posted: Dec 11, 2025
    Deadline: Not specified
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  • Moniepoint is a financial technology company digitising Africa’s real economy by building a financial ecosystem for businesses, providing them with all the payment, banking, credit and business management tools they need to succeed.
    Read more about this company

     

    Growth Manager - Consumer Loans

    About the Role

    • The Growth Manager is responsible for setting and ensuring the product achieves specific KPIs in product-related metrics, such as acquisition, conversion, activation, retention, and revenue.
    • This senior leadership role sits at the intersection of product management and growth strategy, driving sustainable revenue growth by optimising every stage of the customer journey.

    Responsibilities
    Growth Strategy & Funnel Optimization:

    • Define the product's growth plan and lead execution across the entire funnel from acquisition through to monetization and retention
    • Own and optimize specific business metrics or commercial goals, covering the entire funnel from new user acquisition through conversion, activation, retention, and expansion 
    • Perform detailed product analysis covering the product management funnel with all its aspects, implementing changes into the buying funnel to improve conversion
    • Design and execute A/B testing programs to optimize sales and conversion rates/adoption at each funnel stage
    • Lead testing and optimization efforts for the conversion funnel across offline and online channels, prioritizing tests that drive the biggest business impact

    Product-Led Growth Initiatives:

    • Study user data and analyze funnels to find issues, A/B test solutions, and measure results using key metrics like free trial conversion rate and expansion of MRR
    • Optimize onboarding flows to improve user activation and reduce churn, designing features that enhance adoption and usage
    • Improve the product's design and deploy experiments to improve lifetime value (LTV) and decrease churn 

    Data & Analytics:

    • Use deep, flexible, and comprehensive analytics covering the entire funnel from marketing acquisition to product usage
    • Analyze user behavior to improve the sales funnel and increase conversions, using advanced analytics to assess campaign performance and refine strategies
    • Define and track growth metrics including customer acquisition cost (CAC), activation rate, retention rate, payback time, and revenue per customer
    • Conduct cohort analysis and journey mapping to identify bottlenecks and optimization opportunities

    Cross-Functional Leadership:

    • Coordinate plans across product development, marketing, and sales departments to execute growth strategies
    • Collaborate with the sales teams and work with customer success teams to ensure successful product implementation
    • Lead cross-functional growth team including product, design, analytics, and marketing resources
    • Partner with Product, Marketing, Sales, Business Intelligence, Creative, and Paid Media teams to customize user experience and maximize conversion

    Market & Customer Intelligence:

    • Conduct regular client interviews and stakeholder meetings to gather requirements and validate solutions
    • Analyze competitive landscape and industry trends in inventory management and supply chain technology
    • Conduct in-depth market research on market trends, competitive analyses, and customer behavior patterns
    • Translate customer needs and market opportunities into actionable product growth initiatives

    Key Performance Indicators

    • User acquisition and activation rates
    • Customer retention and churn rates
    • Expansion revenue (upsell/cross-sell)
    • Payback time for new users
    • Customer Lifetime Value (LTV) to Customer Acquisition Cost (CAC) ratio
    • Product adoption metrics across key features

    Requirements
    Experience:

    • 5-7 years in growth  management, with at least 3-5 years focused on sales or marketing or product-led growth
    • 3+ years in a management role managing teams and driving strategic initiatives
    • Proven track record in consumer-FMCG environment, preferably in CPG or fintech environment
    • Deep experience scaling product businesses, with demonstrated ownership of significant revenue targets

    Technical Skills:

    • Strong analytical skills with ability to drive metrics and benchmarks, plus experience with growth experiments, A/B testing, and funnel optimization
    • SQL knowledge.
    • Proficiency in product analytics tools (Mixpanel, Grafana, Tableau, Looker, etc)
    • Deep understanding of user behavior analysis and segmentation

    Leadership & Soft Skills:

    • Strong communication skills to interact with teams, stakeholders, and users through verbal presentations, written reports, and visual media 
    • Proven ability to build, mentor, and scale high-performing product teams
    • Expertise in data analytics tools and digital marketing platforms with ability to manage and mentor teams of marketers, analysts, and designers
    • Strategic thinker with strong commercial awareness and business acumen

    Check how your CV aligns with this job

    Method of Application

    Interested and qualified? Go to Moniepoint Inc. on job-boards.eu.greenhouse.io to apply

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