Digital Media Partner at United Bank for Africa (UBA)

Job Description

• Our ideal candidate must be social media savvy.
• Responsible for increasing social media followership on all social media platforms.

Responsibilities

• Develop the UBA Group social media strategy, structure, and execute procedural guideline/flow process. 
• Plan and implement the marketing of the UBA products, services, and channels using social media marketing tools. 
• Research, develop and create content and the strategies to be executed on UBA social media, especially Twitter and Facebook.
• Develop and execute campaigns to promote the UBA brand across Africa. 
• Manage and engage with internal and external social media advocates and influencers to push content on the bank aggressively. 
• Execute social media policy and communications plan that guide crisis engagement. 
• Utilize analytics and comparison over key performance indicators to ensure social media content performs as expected. 
• Research and execute social media trends relevant to the UBA’s marketing activities. 
• Monitor and report on notable mentions about the bank, staff, and key individuals on Facebook and Twitter.

Qualifications

• Bachelor's Degree in any field. 
• Minimum of 2 years of related experience.

Knowledge and Skills Required:

• Analytics skills
• Swift knowledge
• Interpersonal and communication skills
• Teamwork spirit
• Knowledge of all products and services of the bank

What we expect from you:

• A high degree of professional ethics, integrity, and responsibility.
• Highly organised, proactive, ability to work independently and take ownership of tasks assigned.
• Team player with the ability to work under pressure and ability to work with a wide variety of people and maintain an excellent business relationship.
• High sense of confidentiality and discreteness.

What you should expect from us:

• Our corporate culture is defined by our core values. We do not just train our people to be the best in the job, we also offer encouragement, recognition, and rewards.
• Whatever level you are at in your career, we offer plenty of opportunities and support to build a rewarding career at UBA.
• Here in UBA, our employees are our greatest assets and so we built a recognition and reward system that boosts productivity and enhances staff retention, instituting a culture of meritocracy.