Digital Marketing Specialist at Sinoma Cargo International Nigeria Limited

About the job

About Sinoma Nigeria Company Limited

Sinoma Nigeria Company Ltd is a construction Chinese company for EPC (Engineering, Procurement, and Construction)Turnkey projects Sinoma Nigeria Company Ltd is an affiliate of Sinoma International Engineering Co., Ltd, whose senior company is China Sinoma Group. Sinoma Nigeria Company Ltd is headquartered in Tangshan, Hebei Province, with branch office(s) in Beijing, and across the world.

We are looking for a results oriented Digital Marketer to join our marketing team, you will be an instrumental part of the team tasked with building B2B digital marketing strategies that attract, nurture and ultimately convert.

Job Role

• Digital Marketing
• Create designs and contents for social media (Facebook Timeline cover, profile pic, ads, landing pages, and Twitter profile)
• Design, create and manage promotions and Social ad campaigns
• Analyze and compile reports showing results (ROI)
• Utilize relevant contacts of clients and potential customers and employ them in effective email marketing

Marketing

• Conceive and develop efficient and intuitive marketing strategies
• Organize and oversee advertising/communication campaigns (social media, TV etc.), exhibitions and promotional events
• Conduct market research and analysis to evaluate trends, brand awareness and competition ventures
• Create marketing materials and strategies for the sales team

Sales

• Improving sales performance
• Meeting with clients virtually or during sales visits
• Demonstrating and presenting products
• Building and maintaining good working relationships with customers
• Working towards monthly or annual targets
• Miscellaneous
• Recording of sales on product outgoing list and product sale plan sheet
• Communicating with the factory staffs regarding loading of products for customers, thereby ensuring the right products are loaded for customers
• Preparation of waybill for truckers
• Provide IT support across different departments

Requirements and skills

• Proven experience in digital marketing
• Good understanding of market research techniques
• Good knowledge of strategic planning principles and marketing best practices
• Proficient in MS Office and marketing software (e.g., CRM)
• Familiarity with social media and web analytics
• Excellent communication and people skills
• Good IT skills
• Strong organizational and time-management abilities
• Creativity and commercial awareness.

Qualifications

• Bachelor's degree or equivalent
• Fluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.)
• Experience with SEO and SEM Strong written, verbal and collaboration skills
• Experience with design applications (Figma, Photoshop, Canva, etc.)