Digital Marketing & E-Commerce Manager at FMR AGENCY

Description

• We are looking for a well experienced and competent Digital marketer/E-commerce manager.

Responsibilities

• Develop and execute effective digital marketing and e-commerce strategies to drive online sales and business growth.
• Supervise and coordinate the activities of the Social Media Officer, Website & E-Commerce Officer, Content/Graphic Designer, and Customer Engagement Officer.
• Manage and optimize digital advertising campaigns across relevant platforms.
• Monitor website traffic, social media growth, and customer engagement.
• Oversee website and e-commerce operations, including product updates, promotions, and customer experience.
• Develop strategies for lead generation, customer acquisition, retention, and engagement.
• Utilize SEO, email marketing, social media, and other digital channels to increase brand visibility and sales.
• Analyze digital marketing data and prepare performance reports with actionable recommendations.
• Collaborate with the creative and customer engagement teams to ensure consistent brand communication.
• Stay updated on emerging digital marketing trends, tools, and technologies.

Requirements

• B.Sc./HND in Marketing, Computer Science, Business Administration, Mass Communication, or a related field.
• 3–5 years of relevant digital marketing experience.
• Strong experience with Meta Business Suite, Google Ads, WordPress or Shopify, Canva/Adobe Creative Suite, SEO tools, Google Analytics, and email marketing platforms.
• Strong knowledge of digital marketing strategies, e-commerce, lead generation, and online conversion optimization.
• Excellent leadership, communication, analytical, and problem-solving skills.
• Ability to manage multiple projects and work effectively in a fast-paced environment.
• Professional certifications in Google Digital Marketing, Meta Digital Marketing, HubSpot Digital Marketing, or Google Analytics are an added advantage.