Digital Marketing Associate at Whytecleon

Our client, a leading award-winning social enterprise in Nigeria engaged in the up-cycling of invasive aquatic weeds and agricultural residues – transforming durable natural resources into affordable eco-friendly products, seek to engage a highly professional Individual for the position below:

Location: Lagos / Ibadan, Oyo

Responsibilities

• Implement integrated digital advertising campaigns across a variety of platforms
• Develop and execute SEO initiatives with continuous analysis and reporting across platforms
• Conduct ongoing reviews of website and social media sites, identifying areas of improvement relative to traffic conversion and sales generation
• Analyze Instagram, Facebook, Twitter. Pinterest and Google Analytic reports weekly for optimization and sales generation opportunities
• Promote natural fibre and agricultural residue transformation and community enterprise development efforts
• Connect with client’s fan base, and spread awareness of the company mission on the various Social Media platforms
• Provide content, draft and manage social media messages and email campaigns
• Manage paid search and display campaigns within a predetermined budget to maximize the return on investment
• Track sales inquiries generated by social media posts
• Evaluate advertising and marketing strategy and report on results to Management
• Work with Marketing Lead to update the websites and create digital ads that drive revenue

Requirements

• You have a B.A / B.Sc or HND (minimum requirement)
• You have 1-3 years of experience in digital marketing or advertising
• You have a strong understanding of website analytics tools and optimization techniques (Google Adwords, Instagram, Pinterest, Facebook and Google Analytics, SEO, etc.)
• You are proficient in web content management platforms
• You have exceptional verbal and written communication skills
• You have outstanding organizational and time management skills
• You pay strong attention to detail and can decipher large amounts of data
• You have strong strategic and creative problem-solving skills
• You are a TEAM player.