Digital Marketer / Social Media Executive at Beta Cargo Logistics Worldwide Limited

Job Duties / Responsibilities

• Create Social media strategy, budgets, plans and activities for social media campaigns
• Manage and build strong media presence, followership and engagement for all company social media pages (Ensuring the engagement are in line with the company's value & policies)
• Create engaging and appealing content
• Create a wide range of graphics and layouts for product illustrations, company logos, and websites with software such as photoshop.
• Track, measure and present performance reports to management- staying up to date with industry trends, technologies whilst making suggestions on what we can learn and improve on.
• Create optimal schedule for posting, considering both client engagement and traffic across all social media platforms.
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

Job Requirements

• B.Sc / HND in Marketing or a related field
• Proven working experience in digital marketing
• Demonstrable graphic design skills with a strong portfolio.
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Experience in optimizing landing pages and user funnels
• Solid knowledge of website analytics tools (e.g., Google Analytics, WebTrends)
• Working knowledge of ad serving tools (e.g., DART, Atlas)
• Experience in setting up and optimizing Google Adwords campaigns

Salary
N100,000 Monthly.