Digital Campaign Executive at Akin-kunbi Nigeria Limited

Responsibilities

• Creating and scheduling paid media campaigns (e.g. Google Ads, Meta Ads)
• Supporting SEO with keyword research, on-page optimisation, and content briefs
• Writing content for emails, ads, landing pages, and social posts
• Scheduling posts using social media or email marketing platforms
• Pulling reports from platforms such as Google Analytics, GA4, or HubSpot
• Monitoring performance metrics such as CPC, CTR, bounce rate, or ROAS
• Assisting with A/B testing and conversion optimisation projects
• Updating website content via a CMS (e.g. WordPress or Shopify)
• Working with designers or freelancers to deliver digital assets
• Maintaining campaign calendars and internal trackers

Requirements

• A basic understanding of SEO, PPC, email marketing, and content
• Familiarity with CMS platforms such as WordPress
• Confidence using Google Analytics, GA4, or HubSpot
• Good written communication and attention to detail
• Strong time management and ability to handle multiple campaigns
• A willingness to learn and keep up with digital trends