Digital and Brand Marketing Manager at Value Edge Management Service Limited

Job Description

• Design and oversee all aspects of our digital marketing including our marketing database, email, and display advertising campaigns.
• Work with your team to brainstorm new and innovative growth strategies.
• Planning and executing marketing strategies with the brand communications team and improving them with changing marketing trends.
• Managing social media channels of the brand and sub-brands, and identifying additional social channels for the brand to interact with its target audience.
• Oversee and manage all contests, giveaways, and other digital projects.
• Plan and manage social media platforms.
• Working in close coordination with the content team to identify and publish the right content for the brand\'s blog, website, and social media channels.
• Coordinate with advertising and media experts to improve marketing results.
• Bringing in ideas for website improvements and coordinating with the design and development team to implement the improvements.
• Coordinating with the sales team on targets, resource requirements, and the overall performance.
• Hunting and pitching media houses, influencers, brand ambassadors, events, and bloggers who might be interested in featuring or working with the brand.
• Engage and build loyalty among our online communities.
• Monitoring website analytics and evaluate important metrics that affect our website traffic, service quotas, and target audience.
• Prepare accurate monthly reports on our marketing campaign\'s overall performance.

Requirements

• Candidates should possess a Bachelor's Degree, HND, OND qualification with 0 - 2 years work experience.
• Proven work experience as a Content Creator, Copywriter or similar role.
• Portfolio of published articles.
• Hands-on experience with Content Management Systems (e.g. WordPress)
• Excellent writing and editing skills in English.
• An ability to fact-check long-form content pieces.
• Time-management skills.
• Familiarity with SEO.