Content Marketing Executive at Trainlance

RESPONSIBILITIES 

• Design content marketing strategies and set short-term goals
• Undertake content marketing initiatives to achieve business targets
• Develop editorial/content calendar and ensure deadlines are met
• Deliver engaging content on a regular basis and inspire team members
• Edit, proofread and improve content
• Optimize content considering SEO and Google Analytics
• Analyze web traffic metrics
• Share content through various channels, ensuring strong web presence
• Receive customer feedback and generate ideas to increase customer engagement

REQUIREMENTS & SKILLS 

• Proven work experience as a Content marketing executive 
• Proficiency in MS Office and WordPress or other Content Management Software
• Understanding of web publishing requirements
• Editorial mindset with an ability to predict audience preferences
• Hands on experience with SEO and web traffic metrics
• Expertise in social media platforms
• Excellent communication and writing skills in English