Content Creator at Softhills Limited

Job Description

• Create and publish captivating content across various platforms including websites, social media, blogs, and more.
• Conduct ongoing research to remain informed about the latest industry trends and best practices.
• Work closely with teams like marketing and design to produce content that aligns with the company's objectives and brand identity.
• Manage and update an editorial calendar to ensure consistent and timely content production.
• Optimize content for search engines and social media to boost visibility and reach.
• Monitor and analyze content performance metrics, such as views, engagement, and conversion rates, to guide future content strategies.
• Review and refine content for accuracy, grammar, and overall quality.
• Stay current with digital marketing trends and technologies to enhance content creation skills.
• Utilize various digital publishing platforms to create structured drafts
• Target content to specific audiences and focus on trending topics
• Researching and compiling social trends, ideas, competitors’ best-in-class examples, and cutting-edge executions to inform and propose new content

Requirements

• Bachelor’s Degree in English, Journalism, Communications, or a related field.
• Demonstrated experience as a content creator, copywriter, or in a similar position.
• Exceptional writing and editing abilities
• Proven ability to craft engaging and persuasive content
• Strong understanding of SEO and content marketing strategies
• Experience working with content management systems
• Meticulous attention to detail
• Proven track record of meeting deadlines
• A portfolio showcasing published articles or other content
• Familiarity with social media platforms and content promotion techniques
• Up-to-date knowledge of industry trends and best practices
• Excellent communication and teamwork skills.