Content Creator (Media) at Edukoya

About the role

• At Edukoya, we understand the power of social media in shaping trends and reaching audiences.
• As a Video Content Creator, you will be responsible for social media strategy, driving brand awareness, engagement, and catching viral content.
• If you have fresh ideas you want to bring to the table, and leave a lasting impact through short-form video content, we invite you to apply!

Responsibilities

• Conceptualize and create engaging and original short-form video content for TikTok and other platforms that aligns with Edukoya’s brand's voice and objectives.
• Stay ahead of TikTok trends, challenges, and cultural moments to implement relevant and timely content into the social strategy.
• Collaborate closely with our marketing team to understand campaign goals and messaging, translating them into visual narratives.
• Execute end-to-end video production, including filming, editing, sound design, and visual effects, to deliver polished and high-quality content.
• Experiment with different video styles, techniques, and formats to keep content fresh and appealing to diverse audiences.
• Engage with Social Media followers and monitor comments and trends to foster a sense of community and drive meaningful interactions.
• Analyze video performance metrics, insights, and adapt content strategies to drive engagement and growth.
• Ensure brand message is consistent

Requirements

• Proven track record of TikTok Content Creation with a portfolio showcasing your ability to create viral content.
• A deep understanding of TikTok's platform, trends, challenges, and its unique community culture.
• Proficiency in video editing software and creative tools to produce visually appealing and well-edited content.
• Strong visual and storytelling skills, with an eye for detail and a knack for capturing attention quickly.
• Ability to adapt to a fast-paced environment, juggle multiple projects, and meet tight deadlines without compromising quality.
• Excellent communication skills, both in collaborating with team members and engaging with the TikTok audience.
• Mastery of the major social media platforms including Facebook, YouTube, Instagram, Twitter, Pinterest, Snap and Tiktok
• Knowledge of social media analytics software including Facebook, Instagram and Tiktok.
• Experience with content management systems, image/video editing software is a Plus

Benefits:

• Competitive salary and benefits package.
• Flexible working arrangements (Hybrid)
• Opportunities for personal and professional growth.