Content Analyst at First Excelsia

Industry: EdTech

Location:Lekki, Lagos

Our client, a leading EdTech organisation is seeking to fill the role of a Content Analyst. The ideal candidate will be responsible for creating, proofreading, re-structuring, and editing contents intended for the organisation’s products across all platforms.

He/ She will be responsible for producing marketing copy, creating content about industry-related topics, and updating the company’s products with new content across all platforms. Ultimately, the role holder will be a member of the content team ensuring effective development, delivery, and management of relevant content that appeal to target audiences, attract customers, and boost brand awareness.

Job Description:

• Manage the successful implementation of approved content development and delivery plan.
• Provide regular progress reports on the plan implementation.
• Responsible for product research including data collection on users, competitors & the marketplace and the consolidation of information into actionable items, reports and presentations for decision support.
• Review and upgrade existing content to increase user engagement and product stickiness.
• Create, proofread and edit written pieces (blog post, social media posts, et al) for grammar and style before publication.
• Upload content into the product portals.
• Script and edit content for motion pictures.
• Maintain and update comprehensive content inventory.
• Ensure all-around consistency (style, fonts, images, and tone) across platforms.
• Develop and execute approved calendar of activities.
• Perform periodic content audit to keep content relevant and engaging.

Basic Selection Criteria:

• Applicant must be a Batch C Stream 1 Corps Member currently deployed to Lagos State.
• Must possess a Second-Class Upper Division from a recognized institution.
• Candidate must not be older than 28 years.
• Experience working as a writer, blogger, editor or similar role is preferred.
• Must have a good understanding of data and quality of content and ability to improve it.
• Must have a proven design aesthetic with attention to detail.