PZ Cussons Nigeria Plc is part of a multinational consumer goods business, PZ Cussons Plc. We manufacture and distribute some of the best loved brands in Nigeria, from Imperial Leather to Cussons Baby, Morning Fresh to Thermocool and Robb. We operate in five core categories - personal care, beauty, home care, food and nutrition and electricals. Worldwide PZ ...
Identify, Manage Consumer Insights and Drive Innovations towards business objectives.
The Business requires a manager who will drive Business growth through deep Consumer, Customer, and market understanding that inform strong strategy for the Brands as well as manage multiple new product development projects from ideation to launch.
Principal Accountabilities
Drive and manage Marketing research towards uncovering insights to deliver business goals.
Monitor data on trends on Consumer behaviour, Market and Competition and advise the business as appropriate; proactively provide a comprehensive view of the Consumer, Customer, Market and our Brands
Manage all aspects of research, including partnering with key stakeholders to frame problems, briefing, designing research methodologies, implementing high-quality data collection, and analysing results.
Translate research findings into clear and actionable insights through thoughtful data collection, in-depth analysis, sharp observations, smart story-telling, and compelling presentations.
Relationship management with partners (agencies) on research. Will be a point of contact/owner for a wide variety of marketing data sources.
Identify, manage and develop new product initiatives in line with Business goals
Manage and oversee multiple development projects from initial concept to launch via the in-house process.
Ensure effective communication across relevant stakeholders regarding requirements actions and timelines to deliver new product development initiatives
Coach and mentor project managers at the Business unit level.
Knowledge, Skills & Experience Needed
A Degree in Social Sciences or related courses from a reputable university.
A Post Graduate degree in related field/s would be a plus.
Project management qualifications would be a plus
Minimum of 5 years of relevant experience in a reputable research agency or experience of Consumer Insights and Project management within the FMCG industry.
Strong analytical and critical thinking.
Time management skills.
Have excellent communication, interpersonal, reporting & presentation skills.
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