Communications, PR, Marketing & Digital Marketing Manager at Stivlon Consulting

About the Role

• You will own the marketing and communications voice, grow awareness and visitation, and manage reputation across key stakeholders.
• The role covers media relations, social media, and performance digital marketing to deliver measurable results.

Key Responsibilities

• Plan quarterly communications and digital marketing campaigns aligned with seasons, events, and target markets.
• Secure national and international media coverage through press releases, op-eds, media briefings, and press trips.
• Lead social media strategy, content calendar development, real-time community management, and influencer partnerships.
• Manage paid media across search, social, display, and video with clear CPA and CPL targets.
• Oversee content creation for web, email, and video while ensuring adherence to brand guidelines and accessibility standards.
• Build partner marketing collaborations with hotels, airlines, OTAs, and event promoters using shared toolkits and UTMs.
• Consolidate analytics in GA4 and Looker Studio, providing insights and optimizing budgets accordingly.
• Implement issues and crisis communication protocols where necessary.

Requirements

• Bachelor’s Degree in Mass Communication, English, Marketing, or a related field; Master’s degree is an added advantage.
• 7 years of experience in communications, PR, and digital marketing within tourism, hospitality, lifestyle, or consumer-focused brands.
• Proven track record of media placements and social media growth, including hands-on paid media optimization.
• Strong social media management experience.
• SEO experience.
• Excellent writing and spokesperson skills, with confidence in on-camera or live briefings.
• Proficiency in tools such as: GA4, Google Ads, Meta Business Suite, TikTok Ads, LinkedIn Campaign Manager, Mailchimp or HubSpot, Hootsuite or Buffer, Canva or Adobe Creative Cloud, and basic CMS platforms.
• Strong data discipline, including proper use of UTMs, conversion tracking, and dashboards.

Salary
N500,000 per month.