Communication Officer at Total Health Trust Ltd

Location: Onipanu, Lagos

Responsibilities

• Monitoring the delivery of the brand direction and recommending areas of improvement.
• Support the management of internal and external stakeholders
• Develop and reviewing content (press releases, articles, etc.) on all channels on behalf of THT
• Planning and execution of all communications and media actions across all channels, including online and social media and offline
• Write, edit, review and disseminate content, including various publications, press releases, website content, annual reports, speeches, and other marketing materials that communicate the organization’s activities.
• Carry out a periodic competitive content assessment of other related businesses regularly
• Continuously monitor measure and improve the effectiveness of communication initiatives.
• Coordinate the development of appropriate research and monitoring programs to track brand performance
• Oversee the design and production of marketing collateral and promotional programs e.g. adverts, online campaigns, corporate websites
• Monitor and evaluate the impact of THT’s communication and marketing activities on the company’s reputation
• Plan and manage public events (roadshows, product launches, customer/ stakeholder forums, etc.) and conduct post evaluation and reporting for Management use
• Develop and build content for all marketing materials including newsletters, flyers, website, social media channels, etc.
• Ensure the company’s website is fully operational and updated at all times and complies with brand guidelines.
• Maintain active records of media coverage of the organization, collate analytics and metrics.
• Other projects as assigned.

Qualifications

• Degree in public relations, communications or similar relevant field.
• Previous working experience as communications specialist with a minimum of three (3) years
• Experience and knowledge of copywriting, proofreading and editing
• Proven track record of successful  projects managed with examples
• Excellent Oral and written communication, interpersonal and presentation skills
• Highly organized with good time-management skills
• Experience in web design and content production is a big plus.

Additional Information:

• Excellent Networking & relationship building skills
• Strong management and leadership
• Strong creativity & innovation with good business acumen
• Demonstrable project management skills
• Ability to conduct robust research.
• Brand awareness – A clear understanding of brands and the marketing mix
• Strong creativity & innovation with good business acumen
• Proficient with MS Office and other relevant Application (e.g MailChimp or related Software)
• Excellent understanding of how to use marketing tools and techniques to increase the visibility, profile, and reputation of an organization.