PZ Cussons Nigeria Plc is part of a multinational consumer goods business, PZ Cussons Plc. We manufacture and distribute some of the best loved brands in Nigeria, from Imperial Leather to Cussons Baby, Morning Fresh to Thermocool and Robb. We operate in five core categories - personal care, beauty, home care, food and nutrition and electricals. Worldwide PZ ...
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Implement brand strategy to grow and sustain brand performance and profitability.
Monitor, control and report brand performance through brands health indicators (NNS, GM, MC) and key consumer KPIs (market share, awareness, trial, attribute rating etc.) providing solutions to gaps.
Support the management of the NPD process for the brand within the TEC BU.
Support the development & execution of approved brand M&C plan within guidelines.
Understand & apply relevant external environment factors including consumer insights, competitor activity and other CBU activity (networks) for innovation development and brand plans.
Support Product Life Cycle Management including demand forecasting and minimising residuals.
Effective execution of Trade Marketing plans
Participate actively in company-wide initiatives as required – e.g. Margin Improvement
Knowledge, Skills & Experience Needed
Bachelor’s degree
5-7 years demonstrated experience in Brand Management
Professional Qualification in Marketing, science or engineering is essential
IT savvy including the use of MS Office Suite of Applications
Self-driven and possess very high levels of energy, motivation, enthusiasm, drive, and resilience.
Commercial acumen and ability to understand and generate insight from data.
Strong interpersonal skills to effectively work with internal and external customers.
Must be exceptional at business development with extensive consumer interaction
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