Business Development - Experienced NYSC at Mitiget Assurance and Technology Services Limited

Core Business Development Skills

• Lead generation & prospecting: Identifying potential clients or partners.
• Client relationship management: Building trust and long-term engagement.
• Negotiation & closing deals: Turning opportunities into revenue.
• Strategic partnerships: Collaborating with other businesses for mutual growth.
• Market expansion: Entering new regions or industries.

Sales Skills

• Sales funnel management: Awareness → Interest → Decision → Action.
• CRM tools: Salesforce, HubSpot, Zoho CRM.
• Pitching & presentations: Tailoring value propositions to different audiences.
• Objection handling: Addressing concerns and converting hesitations.
• Sales analytics: Tracking performance and optimizing strategies.

Marketing Skills

• Brand positioning: Defining and communicating brand value.
• Campaign planning: Coordinating multi-channel marketing efforts.
• Content creation: Writing blogs, brochures, and promotional materials.
• Event marketing: Organizing webinars, trade shows, or product launches.
• Customer segmentation: Targeting the right audience with the right message.

Digital Marketing Skills

• SEO & SEM: Driving traffic through organic and paid search.
• Social media marketing: LinkedIn, Instagram, Facebook, Twitter.
• Email marketing: Campaigns, automation, and personalization.
• Analytics tools: Google Analytics, Meta Ads Manager, Hotjar.
• Performance marketing: ROI-focused ad campaigns and conversion tracking.

Strategic & Analytical Skills

• Market research: Understanding trends, competitors, and customer needs.
• Data-driven decision-making: Using insights to refine strategies.
• Growth hacking: Rapid experimentation to find scalable growth tactics.
• Business modeling: Revenue streams, cost structures, and value propositions.

Soft Skills & Collaboration

• Communication: Clear, persuasive, and tailored to different stakeholders.
• Networking: Building and maintaining professional relationships.
• Team collaboration: Working with product, marketing, and sales teams.
• Adaptability: Responding to market changes and feedback.

Bonus Skills That Add Value

• Graphic design basics (Canva, CorelDraw, Adobe Express)
• Marketing automation tools (Mailchimp, HubSpot, ActiveCampaign)
• Video marketing (YouTube, TikTok, Reels)
• E-commerce platforms (Shopify, WooCommerce)
• Customer success & retention strategies