Broker's Communication Strategist at The Concept Group

Job Purpose

The Brokers’ Communication Strategist will develop and deliver key insights that provide rigor and structure to the Brokers’ Admin Department’s communication efforts. The individual will be someone that sees all social platforms we have as vehicles to tell our brand stories. The candidate will be able to effectively assist on multiple projects, clients, and new business prospects to give ideas an extra dimension.

 The position will be responsible for not only translating marketing objectives into campaign strategies, but will also be tasked with proficiently managing campaigns throughout all phases of the project — from  idea development and execution to consumer and media understanding. Ultimately, this role drives innovation at the campaign level, and provides guidance to media planning.

JOB DESCRIPTION

• Coordinate with the Brokers’ Admin and Communication Department to develop successful communication strategies.
• Generate and execute new techniques to make communications more effective.
• Oversee that projects follow guidelines and are delivered on time.
• Utilise all Social platforms to increase positive brand perception.
• Follow industry and financial trends in assessing impact of communication plans.
• The strategist will be involved in creating content for the monthly engagement of brokers (such as broker of the month).

QUALIFICATION:

Minimum:  B.Sc. degree in Public Relations, Marketing & Strategy or Communications or relevant field.