Analyst - Customer Analytics at MTN Nigeria

Reports To: Manager Customer Analytics

Division: Marketing

Description

• Develop and utilize data collection instruments and methods for the evaluation and quality control of research or operational data
• Collect, analyze, interpret, and summarize data in preparation for generation of statistical and analytical reports and provide intelligence that supports decision-making
• Coordinate data requests with respect to pre and post return on investment data extraction, data sample for analytics, and other ad-hoc requirements.
• Maintain computerized collection and track relevant data and appropriate records of research methods and results.
• Utilize specified statistical software to analyze and interpret research data, as appropriate to the individual position.
• Extract qualifying data, based on defined campaigns and according to the approved campaign road map as well as manage and update engine room tools.
• Provide support to campaign segmentation analyst as required.
• Contribute and participate in campaign idea generation meetings and cross functional Customer Lifecycle Management meeting as required
• Perform Customer Lifecycle Management data analysis and requests.
• Demonstrate broad understanding of Big Data end-to-end ecosystem and dependencies to identify trends in customer dynamics
• Liaise with product management managers to understand the data needed to support and monitor product performance

Education:

• First  degree in any related discipline 
• Fluent in English 

Experience:

• 3 - 7 years’ experience in an area of specialization; with experience working with others
• Experience working in a medium  organization 
• Experience and working knowledge of data mining/analysis using statistical analytical system (SAS), problem solving and reporting/presentation