Ads Specialist at Harvesters International

Role Overview

• The Ads Specialist will manage and optimize advertising campaigns to enhance the visibility of our church’s initiatives and programs. This role requires a detail-oriented individual with expertise in digital advertising and a passion for leveraging ads to support our mission.

Key Responsibilities

• Campaign Development: Design, execute, and manage digital advertising campaigns across various platforms, including Google Ads, Facebook Ads, and other online advertising networks.
• Optimization: Continuously monitor and analyze ad performance metrics, making data-driven adjustments to optimize campaign effectiveness and maximize return on investment (ROI).
• Budget Management: Develop and manage advertising budgets, ensuring cost-effective spending and alignment with organizational goals.
• Performance Reporting: Provide regular reports on campaign performance, including key metrics, insights, and recommendations for improvement.
• Strategy Collaboration: Work with the marketing and communications teams to align advertising strategies with overall marketing objectives and church initiatives.

Qualifications

• Education: Bachelor’s degree in Marketing, Advertising, Business, or a related field preferred.
• Experience managing digital advertising campaigns with measurable results.
• Technical Skills: Proficiency in digital ad platforms (e.g., Google Ads, Facebook Ads) and familiarity with ad tracking and analytics tools.

Preferred Skillset

• Digital Advertising Expertise: Proficiency in managing digital ad campaigns on platforms such as Google Ads, Facebook Ads, and other online networks.
• Analytical Skills: Strong ability to analyze campaign data, identify trends, and make data-driven decisions to improve performance.
• Creativity: Skills in creating effective and engaging ad content that resonates with target audiences.
• Budget Management: Experience in managing advertising budgets and optimizing spend for maximum impact.
• Communication: Clear communication skills for reporting on campaign performance and collaborating with team members.

Desired Attributes

• Analytical Mindset: Strong ability to analyze ad performance and make data-driven decisions.
• Creativity: Skills in designing compelling ad content and strategies.
• Budget Management: Experience in managing and optimizing advertising budgets.
• Detail-Oriented: High attention to detail in creating and managing ad campaigns.
• Collaborative: Ability to work effectively with marketing and communications team