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  • Posted: Mar 5, 2018
    Deadline: Not specified
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    Adexen is a global Human Ressources Company providing business services in Europe and Africa. We support companies in all industries in the fields of HR, Legal, Finance, Sales & Marketing, Engineering and Supply chain. We know how important people are to business. We also think that "People are the future of Africa" We understand what...
    Read more about this company

     

    Brand Manager

    Job Reference: 1406
    Location: Lagos
    Function: Commercial & Communication

    Job Description

    • Develop, manage and sustain a profitable Brand.

    Responsibilities

    • Provide inputs for brand strategy review.
    • Defining annual brand plan in line with overall marketing strategies and objectives.
    • Manage Integrated Marketing Plans (IMP) and the resulting commercial programs.
    • Manage New Product Introduction (NPI).
    • Develop brand/product line extension from conception to the introduction of product to the market.
    • Set monthly sales targets and increase profit.
    • Monitor market development, competitive brands performance, initiate projects to ensure quality, profitability, brand equity and growth of net sales and market shares.
    • Track, analyze and evaluate all brands and trade initiatives to ensure business targets are met.
    • Develop and update generic planograms and success benchmarks aligned to brand strategy.
    • Communicate with relevant stake holders during projects.
    • Manage and evaluate daily interactions with agencies.
    • Ensure that all business management standards, processes and procedures are applied and adhered to.
    • Effectively manage A&P budget.

    Expectations

    • Bachelor degree in any discipline. Masters’ degree is an added advantage.
    • 5 years’ experience as a brand manager preferably in a multinational FMCG.
    • Analytical skill.
    • Excellent networking and interpersonal skill.
    • Good presentation skill.
    • Must be a Nigerian citizen with sound knowledge of the business terrain.

    Method of Application

    Interested and qualified? Go to Adexen on www.adexen.com to apply

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