Product Marketing Manager, Grow with Google at Google Nigeria

Job Description

• As a Marketing manager, you are a fully dedicated business leader, shaping the future of one of our many Google products. Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (AdWords, AdSense, DoubleClick, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey.
• From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the voice of the product and help it grow a loyal consumer base. This means you work with a cross-functional team across sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.
• As part of the team, your mission is to help clients to grow their skills, career and/or business.
• As a Marketing Lead, you will have a deep understanding of the African ecosystem and understand the challenges with digitalization. As a driver for economic impact, you have an entrepreneurial mindset and are passionate about providing business and talents with digital skills.
• You will work in a fast-paced environment that requires you to be open and adaptable to new information and/or set-ups. The scope of your role means you work with many different cross-functional teams, from lawyers to creative agencies. In this role, you will develop local partnerships and co-marketing opportunities.
• You will also help shape the go-to-market plan for several strategies.
• Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways.
• Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.

Responsibilities

• Develop strategies, innovation and thought leadership to advance digital transformation for the region.
• Identify and manage key partners and drive alignment with the team responsible for brand and new audiences.
• Measure effectiveness and channels consistently to improve ROI of marketing programs.
• Lead a team of contract employees, vendors as well as external agencies.

Qualifications
Minimum qualifications:

• BA/BSc degree or equivalent practical experience.
• Experience building marketing programs and business operations.
• Ability to speak and write in English fluently and idiomatically.

Preferred qualifications:

• MBA degree.
• Integrated marketing experience and proven experience in conceptualizing events.
• Knowledgeable about educational content and Google business and consumer products.
• Proven ability to work in a fast-paced, challenging environment.
• Ability to develop new strategic approaches to marketing challenges.
• Excellent written and verbal presentation skills; comfortable presenting to a senior audience and building relationships internally and externally.