Brand Manager at Global Profilers

 Global Profilers is a Recruitment & HR Services firm specialized in recruitment in Africa; we are currently looking for a Brand Manager for our client who is a sophisticated lifestyle brand.

Responsibilities:

• Brand Manager is to Reports to General Manager and CEO. He/ She is responsible for the creation, planning, development and implementation of business development strategy and ideas.
• Brand managers are concerned with creating a lasting impression among consumers and improving product sales and market share.
• A brand manager monitors market trends and oversees advertising and marketing activities to ensure the right message is delivered for their product or service. This role is a support function covering all business units which include but not limited to; Fashion, home goods and lifestyle, Arts and Interiors Businesses.
• Create, organize and host internal events to boost brand awareness
• Collaborate with external bodies and/or organization to host events
• Manage inquiry with regards event hosting
• Delivering events on time, within budget, that meet (and hopefully exceed) expectations.
• Setting, communicating and maintaining timelines and priorities on every project
• Communicating, maintaining and developing client relationships
• Travelling to on-site inspections and project managing events
• Being responsible for all project budgets from start to finish.
• Create and execute campaigns to boost brand awareness locally and internationally.
•  Ensure the brand is strategically positioned in the Local and International market
•  Ensure that products, services and product lines are very familiar to current and potential customers
•  Observe and monitor marketing trends and keep a close eye on competitive products in the marketplace.
• Collaborate and manage agencies which include but not limited to; Graphic, Media and advertising agencies
• Manage all public communication media
• Design, compile and publish monthly bulletin
• Manage the development and design of all websites and social media platforms
• Coordination and organize digital marketing campaigns
• Translate brand strategies into brand plans, brand positioning and go-to-market strategies
•  Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs)
• Monitor market trends, research consumer markets and competitors’ activities to identify opportunities and key issues
• Oversee marketing and advertising activities to ensure consistency with product line strategy
• Monitor and track product distribution and consumer reactions
•  Brainstorm, create, develop and implement new and innovative growth strategies
• Proposes potential business deals by contacting potential partners; discovering and exploring opportunities.
•  Close new business deals by coordinating requirements; developing and negotiating contracts; integrating contract requirements with business operations
• Plan, strategize and implement media publications
• Manage, train and track performance of marketing associates
• Create, Develop, plan and execute a strong CRM program.
•  Promote the interior and art business unit through B2B and B2C marketing and sales
• Research and development value propositions for that would attract sponsorships and investors. 

Qualification and Experience:

• A bachelor’s degree in Marketing or any relevant area of study from a very reputable university degree.
• A masters’ degree will be an advantage.
• At least 3 years’ experience in Business Development / Brand Development / Event Management / Marketing.

Skills

• Media Awareness (Social media Savviness)
• Project management
• Telemarketing and Digital marketing savvy
• Attention to Details
• Impeccable communication skills (Vocal and non-vocal communication)
• Great Presentation skills
• Budget management and planning
• Great use of data analytic software
• Financial Management.
• Ethical Conduct
• Performance Management.
• Great interpersonal skill
• Vast experience in Customer Relationship Management
• Ability to prioritize and plan workload efficiently, with a thorough and meticulous approach
• Organized
• A ‘service driven’ and ‘can do’ attitude
•  Interest in the visual arts and understanding of the aims and objectives of the organization

Supervisory Responsibility:

This position has direct supervisory responsibilities and serves as a coach and mentor for retail team (supervisors and associates) and buying assistant of the department. Work Environment: This job operates in a retail environment with merchandise displays and items available for purchase in inventory. Position Type/Expected Hours of Work: This is a full-time position, and hours of work and days are Monday through Friday, 9:00 a.m. to 6:00 p.m. This position regularly requires long hours and frequent weekend work. Hence requests may be made for weekend work as the business and events demand. Travel: This position requires up to 50% travel. N.B this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.