Digital Marketer/ICT Officer at Ultimate Health Management Services Limited

Key Job Responsibilities:

• To digitally market our products and services using digital technologies and platforms like Facebook, Twitter, YouTube, LinkedIn and others.
• To continuously embark on research activities and collaborate with the Head, ICT and Medical/Quality Assurance Department in order to continuously develop trendy, innovative and thought provoking messages that will attract high traffic to our site.
• To direct your developed messages more to corporate organizations in order to target decision makers that could influence and improve our bottom line.
• To continuously advice and update the management on strategies that are suitable to convert followers to customers.
• To always gather and also request for necessary and relevant information and pictures for upload on our website.
• To improve navigation on the website to provide an excellent user experience.
• To make information and advertising more interactive by adding case studies, videos and infographics to websites, apps and social media.
• To use data from web tracking tools like Google Analytics to check the effectiveness of marketing campaigns.
• To track the success of your digital marketing activities on a monthly basis and present a report to the management through the Marketing Manager.
• To be on top of your game and continuously predict new digital marketing trends like video advertising or any other innovative concept that would further enhance our brand visibility and bottom line.
• To use techniques like search engine optimization (SEO) and search engine marketing (SEM) as this will involve using key phrases, search terms or paid advertising to improve the chances of our site appearing in a customer’s search on the internet.
• To suggest value added trade fairs and exhibitions that would enhance our bottom line and brand visibility.
• To handle all other ad-hoc duties as may assigned by the Marketing Manager and the Managing Director/CEO.

Requirements

• The candidate must have a University degree or Higher National Diploma of any discipline
• The candidate must have minimum of 1 year experience and proven ICT skills and knowledge
• The candidate must have the zeal to work sometime out door marketing.
• Candidate must possess strong understanding of current online marketing concept with experience in e-commerce and social media