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  • Posted: Nov 11, 2014
    Deadline: Nov 23, 2014
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    FITC was established in 1981 as a non profit organisation that is limited by guarantee, based on the Company’s Act of 1968 and in response to the recommendations of the Pius Okigbo Committee set-up by the Federal Government of Nigeria to review the Nigerian financial system. FITC is owned by the Nigerian Banker's Committee, which comprises of the Centr...
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    Head, Marketing and Customer Services

    Summary    
    The successful candidate will be required to develop strategic vision to identify opportunity areas, recommend possible data-based outcomes and action plans for multi-channel initiatives, implement essential external communication strategies, monitor and analyze market trends. S/he will also be required to collect, collate, analyze and interpret relevant statistics relating to customer satisfaction with the organization services

    Full Description    
    Implement essential external communication strategies Monitor and analyse market trends Monthly analysis of revenue by customer classification Periodic analysis of customer database Evaluate all marketing and commercial options open to the organization Explore ways of improving service provision to the organization’s customers and increasing profitability Collect, collate, analyse and interpret relevant statistics relating to customer satisfaction with the organization services Develop strategic vision to identify opportunity areas, recommend possible data-based outcomes and action plans for multi-channel initiatives Handle the marketing of Director’s and key shareholder’s accounts and contacts Maintain relationship with all stakeholders of the organization Develop the overall marketing plan of the organization Plan and administer the organization’s Marketing Operations budget Implement all the marketing and competitive strategies of the organization especially on MD Customers Prepare monthly reports of marketing activities to the Managing Director and Chief Executive Officer Ensure the development, support and periodic review of the operational plans of the department Ensure the implementation of advocacy, sensitization and mobilization of relevant stakeholders as well as marketing of the services Manage performance assessment for departmental staff

    Technical Requirements    
    Implement essential external communication strategies Monitor and analyse market trends Monthly analysis of revenue by customer classification Periodic analysis of customer database Evaluate all marketing and commercial options open to the organization Explore ways of improving service provision to the organization’s customers and increasing profitability Collect, collate, analyse and interpret relevant statistics relating to customer satisfaction with the organization services Develop strategic vision to identify opportunity areas, recommend possible data-based outcomes and action plans for multi-channel initiatives Handle the marketing of Director’s and key shareholder’s accounts and contacts Maintain relationship with all stakeholders of the organization Develop the overall marketing plan of the organization Plan and administer the organization’s Marketing Operations budget Implement all the marketing and competitive strategies of the organization especially on MD Customers Prepare monthly reports of marketing activities to the Managing Director and Chief Executive Officer Ensure the development, support and periodic review of the operational plans of the department Ensure the implementation of advocacy, sensitization and mobilization of relevant stakeholders as well as marketing of the services Manage performance assessment for departmental staff

    Educational Qualifications    
    Candidates must have a degree in Social Sciences/or equivalent, but preferably in Marketing. An MBA qualification will be added advantage. In addition, candidate must have a minimum of 15 years relevant experience to the job objectives, of which at least 10 must be in rendering related services in a large FMCG, bank, telecommunication, or insurance company with not less than 5 years in a senior management position Must be very proficient in the use of Power Point and Microsoft Excel Basic Knowledge of electricity engineering international standards in transmission and distribution design. Knowledge of ATC&C Loss Reduction Strategies Demonstrated experience and established skill in written and oral communications Professional membership of relevant local and/or international associations such as Institute of Direct Marketing of Nigeria (IDMN) and National Institute of Marketing of Nigeria (NINM)

    Behavioural Requirements    
    Methodical and logical approach to addressing customer needs. Ability to use innovative solutions and/or designs, where appropriate. Ability to use efficient and cost effective approaches to integrate technology into the workplace and improve programme effectiveness Ability to develop strategies using new technology to enhance decision making Ability to understand the impact of technological change on the organization. Identifies and evaluates emerging opportunities aligned with the organization’s strategy, and challenges others to remove barriers and deliver beyond stakeholder expectations Builds a culture that consistently delivers high-quality products and services, and engages others in implementing strategy that has long-term impact on the organization and its stakeholders. Is able to be objective and to fairly evaluate the different aspects of a situation, and to make an ethical decision that takes into account all aspects and components; is also able to maintain balance between the needs of him/herself, others and the organisation at the same time. Provides leadership and mentoring to technical teams; supporting collaboration and working across functional boundaries, and ensuring diverse talent and capability is mobilized across units within the organization. Establish and acquire the trust and support of stakeholders, staff, peers and supervisors via reliable and consistent performance. Provide intelligence communications that are also timely and forthright. Demonstrate broad grasp of business issues with a practical common sense approach to problem solving; demonstrates result-oriented thinking and willing to take action. Maintain a bottom line stakeholder service orientation. Understand impact of decisions on other departments in the organisation; use appropriate inter-personal skills to generate acceptance of decisions.

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