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  • Strategic Insights Manager at Japan Tobacco International (JTI)

  • Posted on: 2 September, 2019 Deadline: Not Specified
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  • Japan Tobacco International (JTI) is a member of the Japan Tobacco Group of Companies. Our 45,000 people come from all over the world, representing more than 100 nationalities. We market world-renowned brands in more than 130 countries with 409 offices, 29 factories, and 8 research & development centers

    Strategic Insights Manager


    Job ID: 23272
    Location: Victoria Island, Lagos
    Professional area: Marketing
    Contract type: Permanent
    Professional level: Experienced

    Position Purpose

    • We are looking for a Strategic Insights Manager to provide strategic decision and direction to JTI management based on analytical reports and research results for the West African market.
    • The role is expected to provide support to the Marketing & Sales (M&S) team in survey set-up, dissemination of distilled research results to a wider audience to stimulate business discussion and generation of strategic decisions.
    • The ideal candidate should be able to manage data/knowledge database & act as a leading contact for M&S information relating to sales and consumer insights. S/he would also be expected to manage the analysis of JTI standard tools such as Nielsen, JTI Tracker, etc. in order to support the M&S team in identifying and advising on commercial opportunities.

    Main Areas of Responsibility

    • Provide strategic direction to the Marketing & Sales team via expertise in consumer, market and brand understanding generated through analytical skills and expert research methodologies.
    • Recommend, steer & ensure the appropriate implementation of analysis, research and insight generation methodologies.
    • Manage business data/knowledge database & act as a leading contact for M&S information and knowledge sharing and consolidation.
    • Conduct and support all trade and market research while adhering to the JTI standards for research and ensure adherence to timeline for delivery
    • Identify and develop innovative ways for analysis and reporting of M&S data to assist with ease of proactive decision making
    • Other - Manage various tasks and projects as they arise and upon manager’s request. Provide support to other team colleagues during heavy workload periods.

    Qualifications, Experience & Skills

    • University degree or equivalent
    • 3-5 years' experience in Marketing Research, Sales Analysis and/or Brand Development, preferably within an FMCG environment.
    • A detailed understanding f both qualitative and quantitative research methods.
    • Excellent knowledge of the English language
    • High Proficiency in Microsoft Office Excel and PowerPoint & a good understanding of other MS Office software.
    • Previous knowledge in Research Data Analysis is an advantage

    Method of Application

    Interested and qualified? Go to Japan Tobacco International (JTI) career website on to apply

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