Marketing Manager at Global Profilers

Responsibilities:

• To build effective working relationships within the wider marketing team
• To ensure that all marketing communications activities are implemented in a way that is consistent and coherent with the brand strategy and values. This includes communications to internal and external audiences (i.e. consumers, partners, advertisers and suppliers).
• To monitor and evaluate all marketing campaigns and activities, providing accurate and timely reporting
• Where possible and in relation to affiliate and e commerce marketing activity, it must be tracked and refined to drive revenue
• To seek out opportunities to work with third parties including manufacturers, suppliers, event organisers and agencies to help build key brands, extend our reach and unlock potential revenue opportunities.
• To initiate and deliver marketing campaigns across the portfolio and ensure that activity is thoroughly planned, measurable and delivered on-brand, on-budget and within agreed timescales to the highest creative standards.
• To manage and implement all marketing communications activities for the specific portfolio including magazine and website promotion, video, social media campaigns, affiliate and e commerce tactics, brand extension activity and events.

Qualification and Experience:

• Marketing or business related degree (or equivalent).
• Market specific knowledge of automotive sector will be an added advantage
• People management experience is desirable
• Professional qualifications including CIM (Chartered Institute of Marketing) or similar will be an added advantage
• Previous experience of working in either the automotive or the sports industry.
• Strong marketing communications skills including experience managing marketing campaigns and working across all areas of the marketing communications mix.
• Experience of working closely with agencies and marketing partners.
• Experience of delivering revenue generating and brand building campaigns.
• Ability to communicate and present confidently with people at all levels
• Strong project management skills
• Pro-active, self-motivated and able to work under own initiative
• Excellent negotiation and influencing skills
• Passionate with the ability to inspire and motivate others
• Commercially-minded and analytical
• Creativity and flair
• Customer-focused
• Flexibility and can-do attitude is important