Area Sales Manager - Lagos North at e.Stream Networks (Nigeria) Limited

Location: Opebi, Lagos
Direct reports: Channel Partner Executive
Job Type: Full time

Job Purpose

• The Area Sales Manager Lagos - North is responsible for developing and implementing the strategic area plan to maximize acquisition, retention, sales and profit within the territory.
• The job holder will also provide leadership and strategic direction to team members.

Duties and Responsibilities
Strategic Insight and Integration:

• Establish sales objectives by forecasting and developing annual sales quotas for assigned area; projecting expected sales volume and profit.
• Monitor and analyse key trends in the retail channel and identify potential market opportunities to enable the achievement of extraordinary business results.
• Review the unit’s activities, make recommendations for improvement and implement approved initiatives to ensure enhanced performance of the territory.
• Identify required resources, personnel and funding to achieve the unit’s strategy.
• Establish and maintain relationships with key internal and external stakeholders.
• Leverage relationship within the industry to generate and expand business opportunities for estream.

Technical / Analysis and Problem Solving:

• Optimize selling process and procedure to align with internal cross-functional team in order to support the sales function
• Assign sales targets to teams, identify and implement specific action plans to enable timely realization of sales plans.
• Oversee all daily retail sales and service activities in the assigned area.
• Maintain up to date knowledge of estream products and solutions and interpret retail customer needs to facilitate new value propositions tailored to meet the specific needs.
• Identify and manage High Value Individual accounts within the assigned territory.
• Propose/initiate specific sales campaigns aligned with retail standards and guidelines.
• Lead the implementation of the retail channel programs and plans in line with agreed upon procedures and guidelines.
• Develop commission /bonus models and present suggestions to the Senior Manager Retail.
• Prepare/compile agreed periodic activity and performance reports for the attention of Senior Manager Retail.

Leadership:

• Provide leadership and guidance to team members and manage team performance towards the achievement of overall team objectives.
• Provide leadership for the team and represent the interest of the employees in the team.
• Plan and manage the human and material resources of the territory to optimize performance and enhance productivity.
• Generally motivates team member and ensure employee engagement
• Responsible for the overall performance of the team.
• Provide coaching and mentoring to help close performance gaps where necessary
• Training and development of sales staff
• Interpersonal, Relationship Management & Collaboration:
• Provide useful feedback to product development department on new products.
• Escalate relationship/customer impacting issues not within control to technical unit.

Communication:

• Ensure timely submission of sales activities and performance reports and other intelligence that is essential in achieving the organizational sales target.
• Generate and submit periodic report on sales issues within the to the Senior Manager Retail who will in turn transmit to management for informed decision making

Customer Focus:

• Provide and get feedback from customers
• Ensure customer satisfaction

Financial Management:

• Develop and track annual budget for the area/territory
• Ensure optimization of sales budget.

KPIs:

• Growth in subscriber’s base
• Growth in revenue generation from new subscribers
• Growth in revenue from existing subscribers
• Create high level customer experience/customer satisfaction
• Quality of market intelligence
• Employee/team development
• Employee Motivation and engagement
• Budget optimization.

Requirements
Education & Work Experience:

• Bachelor's degree in Marketing, Mass Communication, Business Administration and Social Sciences
• Minimum of 7 years of relevant work experience in distribution and sales in the consumer market.
• Experience in telecommunication

Competency, Skills & Certifications:

• Global or Local Certification Marketing (CIM, NIMN)
• Market Intelligence
• Appreciation of Digital Marketing Skills
• Microsoft Suite
• Consultative Selling
• Negotiation
• Relationship Management
• Business Communication
• Presentation Skill
• Leadership Skill
• Relationship & People Management

Working Conditions:

• The incumbent may be required to sit in cold (air conditioned) rooms for a long time.
• The incumbent may be required to travel out of station often.

Physical Requirements:

• This position does not require any physically demanding task. However, the incumbent should be physically fit to withstand the mental demands.