Graphics and Social Media Executive at a Leading International Education Consulting Organisation

Job Description:

The successful candidate is expected to optimize value from Nigeria’s over 200million population and has detailed knowledge of our products/services, value offering and industry competitor information. The Graphics and Social Media Executive must have expertise with content development, social media and e-marketing; good command of English language and ability to relate products/services with changing industry trends and events in Nigeria/globally. Excellent Graphic skills using multiple software is mandatory.

Duties and Responsibilities:

• Creates company brand footprints, increasing visibility and credibility for the brand in creating top-of mind awareness and creating emotional connection with the brand.
• Effectively communicates company bouquet of services in creating buzz around company brand, reinforce commitments to clients and achieve higher share of voice above competition in the media
• Manages the website and all social media accounts of the company – Instagram, Facebook, Twitter, LinkedIn etc.
• Develops creative contents for company website and online media channels that aptly communicates company’s messages to targeted audiences
• Creates original and attractive Graphics and Digital Creative Designs to promote and market the company brand/business via major online media channels
• Develops creative contents, initiates and manages online marketing campaigns to targeted audiences via various channels - Mail Chimp, Newsletters, Bulk SMS etc., and maintains statistical records on the campaigns’ outcomes
• Appraises and adjusts e-marketing campaigns and strategies in response to collated data and other feedback
• Develops weekly and monthly online business marketing strategy and produces weekly/monthly performance report for Management
• Researches and analyses market trends, demographics, pricing schedules, competitor products, and other relevant information to form online marketing strategies
• Oversees the creative development of promotional materials, website contents, sponsored online advertisements, and other marketing-related projects
• Works within the company budget to develop cost-effective e-marketing plans for each company product or service
• Tracks all digital marketing and sales data and prepares reports for Management
• Develops, deploys, manages and advices Management on all content marketing, Digital creative designs, Email Newsletter Creative Designs, online social media integration and any other as may be assigned.

Deliverables:

The Graphics and Social Media Executive shall carry out the following deliverables:

• Google Display Ad/Search
• Content Marketing and Promotions
• Increased Instagram likes
• Increased Facebook likes
• Increased Twitter Followers
• Increased LinkedIn followers
• Email Newsletter and Marketing
• Brochure Creative Design
• Digital Creative Design
• Online Community Management
• Website Contents Development and Management

Minimum Qualification:

• B.Sc., B.A or HND in any related discipline
• Training in Graphic Design
• Training in Social Media and Online Marketing

Experience:

• Minimum of 2 years in a similar role or relevant career field
• Proven graphic design and social media marketing experience with a strong portfolio
• Knowledge of SEO, HTML and CSS Visual Design a plus

Required Skills and Abilities:

• Must be knowledgeable in: Adobe Photoshop, Illustrator, InDesign, CorelDraw, Creative Content Development & Writing, Website Contents Management, Social Media, Online Marketing etc.
• Knowledgeable in leading design software
• Excellent graphic design, identity design, and branding skills
• Exceptional visual messaging and communication skills
• Excellent computer skills
• High proficiency in MS office suite
• Superior listening, verbal, and written communication skills.
• Excellent organisational and time management skills
• Excellent team work and interpersonal relationship skills
• Ability to multi-task and deliver job on schedule
• Ability and willingness to work flexible hours
• Ability to analyze situations, evaluate alternatives, and implement solutions within global standards (where applicable)
• Ability to interpret guidelines and analyze factual information to adapt or modify processes in response to changing circumstances
• Ability to work under pressure during peak workload periods
• Ability to work with minimal supervision
• Ability to use initiative on the job

Desired Personal Attributes:

• Innovative, creative and proactive
• Highly organized and detailed in job execution  
• Can handle constructive criticism
• Credible, reliable and flexible Good timekeeping skills and ability to meet deadlines.
• Work with the highest standards and practices of discretion and confidentiality.
• Determination - you may need to get a job done with little time.
• Demonstrate sensitivity in handling confidential information.
• Very Good command of English Language
• Confident, diplomatic and approachable

Benefits

• Salary – competitive monthly salary depending on qualification and years of experience.
• Health Insurance – we care about your health, not just your productivity.  
• Flexible Working Hours – working should be fun as long as you get the work done
• Impactful Work – you’ll have a rare opportunity to meet with great personalities/professionals and help actualize their career development goals
• Motivating compensation – motivational commission on new client sign-up, annual performance bonus and annual salary review
• Good Corporate Culture – we work as a Clan and appreciates individual’s diversity
• No Corporate Bureaucracy – we’re moving too fast for that
• Career progression prospects – opportunities to attend career development trainings and international career fairs
• Amazing personal growth experience and exposure of working with international partners from Europe, USA, Canada, Australia etc.
• Working with a motivated, innovative and talented national and international team, plus regular team bonding events/trips – local and international etc.