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  • Posted: Feb 7, 2024
    Deadline: Not specified
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  • AugustSecrets is an Award-winning company started by a young woman who had her child, Jaden, outside her country, and on returning, bought all sorts of foods and baby care items for the baby to be weaned at 6 months, but he later rejected the foods. As a first time mother, she got frustrated as the child was starving, and then, this moved her to begin to ...
    Read more about this company

     

    Sales and Marketing Manager

    Description 

    • The Sales and Marketing Manager will be responsible for developing and executing sales and marketing-related activities, creating and defining sales and marketing programs, creating compelling content for all our stakeholders, planning and budgeting, end-to-end execution of sales and marketing campaigns with external staff, tracking and measuring, and overall brand communication and representation.

    Job Responsibilities
    Branding:

    • Execute the company’s brand message and strategy.
    • Take responsibility for amplifying the AugustSecrets brand to new and existing audiences.
    • Take ownership of AugustSecrets’ brand image and be the custodian of the brand identity through the development of consistent visuals.
    • Develop strategic brand and event partnerships that help elevate the brand and awareness.

    Marketing & Communications:

    • Lead creative content development, advertising, marketing collateral, experiential marketing, and public relations activities.
    • Oversee, plan, and execute all trade digital marketing activities.
    • Oversee the sales and marketing team to ensure all activities align with the company’s revenue and brand goals
    • Develop and execute a clear content strategy that drives engagement across multiple platforms.
    • Develop monthly calendars for online and offline content.
    • Drive strategic business goals through unique customer insight, analysis of customer base, and lifestyle trends.
    • Maintain a list of service providers including but not limited to content producers, media, and ad agencies.
    • Secure trade shows and other events that drive the company’s publicity.
    • Identify media outlets for press releases and unique story pitches.

    Client Relationship Management:

    • Build and manage clientele base by constantly engaging AugustSecrets Limited customers.
    • Collate feedback from clients and produce analytical information to impact product development
    • Build and maintain relationships with key clients, partners, and stakeholders. This includes networking, attending industry events, and nurturing long-term business relationships that help to build brand growth, awareness, and revenue growth across the board

    Business Improvement:

    • Prompt resolution of operational matters relating to sales and marketing activities.
    • Analyze sales and marketing data to evaluate the effectiveness of strategies and campaigns. This includes monitoring key performance indicators (KPIs), such as sales revenue, market share, customer acquisition costs.
    • Conduct periodic competitor brand analysis and share insights with the team.
    • Pitch to Exports, African stores, and 3rd party buyers

    Leadership and Reporting:

    • Develop and track sales and marketing budgets, activities, and results.
    • Provide competitor analysis, market surveys, events, programs etc
    • Measure the success of various sales and marketing campaigns.
    • Manage, lead and train a team consisting of assistant sales manager, nutritionist, marketing executive, digital marketer, & digital sales rep

    Qualifications and Experience

    • Bachelor's Degree in Marketing or similar field
    • At least 5 years of experience in the Sales and Marketing of niche products. Experience in a niche food or childcare consumer brand is an added advantage.(E-Commerce, Modern Trade especially).
    • Must be able to create strategic reports to management regarding the Sales, Marketing & and overall brand growth of the company.
    • Must be a digital-savvy leader with an understanding of planning and meeting targets by building human and resource relationships across all sales and marketing channels.
    • Proven track record of exceeding sales targets and successfully leading teams in a fast-paced environment.
    • Apt visual storytelling & content creation skills
    • Proven leadership experience and strategic management of teams, key accounts, partners, channels, and new opportunities.
    • Demonstrated experience with executing campaigns
    • Ability to make decisions based on customer insights
    • Proven in-depth knowledge and understanding of the marketing and advertising ecosystem
    • Ability to analyze consumer demographics, preferences, needs, and buying habits.

    Benefits
    Other benefits include:

    • Salary: N330,000 - N350,000 monthly.
    • 13th Month Salary
    • Health Insurance
    • Performance bonus

    go to method of application ยป

    Marketing / Customer Service Trainee

    Description

    • The Marketing/Customer Service Trainee role is designed to provide comprehensive training and exposure to both marketing and customer service functions within the organization. This position supports the marketing and customer service teams by assisting with various tasks and projects to gain practical experience and develop skills in these areas.

    Job Responsibilities

    • Assist in the execution of marketing campaigns across multiple channels, including digital social media, email, and print.
    • Contribute to the development of marketing materials, such as brochures, flyers, presentations, and website content.
    • Collaborate with team members to create engaging content for social media platforms and blog posts.
    • Respond to customer inquiries and assist via phone, email, and live chat in a timely and professional manner.
    • Address customer concerns and resolve issues effectively to ensure a positive customer experience.
    • Communicate effectively with customers, colleagues, and external partners to provide information, support, and assistance.
    • Assist in organizing and coordinating customer events, promotions, and other activities to foster customer engagement and loyalty.
    • Provide general administrative support to the marketing and customer service teams, including data entry, file management, and scheduling.
    • Assist in maintaining customer databases and records to ensure accuracy and completeness.
    • Prepare reports, presentations, and other documents as needed to support marketing and customer service activities.

    Qualifications

    • First Degree in Marketing, Business Administration, Communications, or a related field.
    • Strong interest in marketing and customer service with a desire to develop skills in both areas.
    • Excellent communication and interpersonal skills, with a customer-focused mindset.
    • Ability to multitask and prioritize tasks in a fast-paced environment.
    • Proficiency in Microsoft Office suite and familiarity with CRM software is a plus.
    • Previous experience in marketing, customer service, or related fields is preferred but not required.

    Method of Application

    Interested and qualified candidates should send their CV to: careers@augustsecrets.com using the job title as the subject of the mail.

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