Jobs at PrimeTech Digital Africa LTD

Job description

We are seeking a dynamic and results-driven Marketer to join our team at PrimeTech. The ideal candidate will have a passion for technology and a deep understanding of digital marketing strategies. As a Marketer, you will play a key role in promoting PrimeTech's services and solutions to target audiences across various channels.

Responsibilities:

• Develop and execute marketing campaigns to promote PrimeTech's IT services,
• IT training programs, digital marketing solutions, data analysis services, AI technologies, and no-code tools.
• Create compelling content for digital channels, including social media, blogs, email newsletters, and website copy.
• Conduct market research to identify trends, opportunities, and competitive insights in the IT industry.
• Collaborate with the sales team to generate leads, nurture prospects, and drive conversions.
• Monitor and analyze the performance of marketing campaigns using analytics tools and metrics.
• Stay updated on industry developments, emerging technologies, and digital marketing trends.
• Build and maintain relationships with clients, partners, and industry stakeholders.
• Represent PrimeTech at industry events, conferences, and networking opportunities.
• Contribute to the development of marketing collateral, presentations, and promotional materials.
• Proven experience in digital marketing, preferably in the technology industry.
• Strong understanding of digital marketing channels, including social media, email marketing, SEO.
• Excellent communication skills, with the ability to create engaging content and articulate complex ideas.
• Analytical mindset with proficiency in marketing analytics tools and platforms.
• Creative thinker with a passion for innovation and technology.
• Ability to work independently and collaboratively in a fast-paced environment.
• Strong organizational skills and attention to detail.
• Previous experience in IT services, IT training, or related fields is a plus.

Qualifications:

• Bachelor's degree in marketing, business administration, or a related field.

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Job Description:

We are seeking a dynamic and results-driven Sales and Marketing Executive to join our team at PrimeTech. The ideal candidate will have a passion for technology, and a deep understanding of B2B sales and marketing strategies to manufacturing companies in Nigeria.

Responsibilities:

• Collaborate with the Academy Director to develop and execute sales strategies aimed at achieving annual revenue target.
• Develop a B2B sales funnel and increase conversion to meet the quarterly revenue target for training.
• Leverage relational skills to source, develop companies’ decision makers, especially Heads of Departments and functions, Training Managers, HR Managers to land training contracts.
• Drive PrimeTech registration on companies’ vendors platform (e.g. Coupa) as training vendors.
• Identify and pursue new business opportunities through proactive lead generation and networking.
• Develop a database of current and prospective clients.
• Initiate and contribute to the development of training proposals, presentations, and promotional materials.
• Key KPIs include Quarterly Revenue target, # leads generated monthly, Conversion rate etc.

Qualifications:

• Expert knowledge in B2B sales in Tech.
• Previous experience in IT & Digital training sales, or related fields is a must.
• Strong understanding of digital marketing channels, including social media, email marketing, SEO etc. and how these skills can be used to build strong sales funnels and achieve high conversion to revenue.
• Excellent communication skills, with the ability to create engaging content and articulate complex ideas.
• Analytical mindset with proficiency in marketing analytics tools and platforms.
• Ability to work independently and collaboratively in a fast-paced environment.
• Strong organizational and relational skills and attention to detail.
• Formal qualification in marketing, business administration, or a related field. (those with lower qualifications can apply as long as they have practical experience in this area).