Marketer (Remote) at PrimeTech Digital Africa LTD

Job description

We are seeking a dynamic and results-driven Marketer to join our team at PrimeTech. The ideal candidate will have a passion for technology and a deep understanding of digital marketing strategies. As a Marketer, you will play a key role in promoting PrimeTech's services and solutions to target audiences across various channels.

Responsibilities:

• Develop and execute marketing campaigns to promote PrimeTech's IT services,
• IT training programs, digital marketing solutions, data analysis services, AI technologies, and no-code tools.
• Create compelling content for digital channels, including social media, blogs, email newsletters, and website copy.
• Conduct market research to identify trends, opportunities, and competitive insights in the IT industry.
• Collaborate with the sales team to generate leads, nurture prospects, and drive conversions.
• Monitor and analyze the performance of marketing campaigns using analytics tools and metrics.
• Stay updated on industry developments, emerging technologies, and digital marketing trends.
• Build and maintain relationships with clients, partners, and industry stakeholders.
• Represent PrimeTech at industry events, conferences, and networking opportunities.
• Contribute to the development of marketing collateral, presentations, and promotional materials.
• Proven experience in digital marketing, preferably in the technology industry.
• Strong understanding of digital marketing channels, including social media, email marketing, SEO.
• Excellent communication skills, with the ability to create engaging content and articulate complex ideas.
• Analytical mindset with proficiency in marketing analytics tools and platforms.
• Creative thinker with a passion for innovation and technology.
• Ability to work independently and collaboratively in a fast-paced environment.
• Strong organizational skills and attention to detail.
• Previous experience in IT services, IT training, or related fields is a plus.

Qualifications:

• Bachelor's degree in marketing, business administration, or a related field.