Latest Vacancies at PAD-UP Creations Limited

Marketing Manager responsibilities:

• Developing strategies and tactics to boost the company’s reputation and drive qualified traffic
• Deploying successful marketing campaigns from ideation to execution
• Experimenting with various organic and paid acquisition channels

Job Brief:

If you live and breathe marketing, we need to talk. We’re looking for a flexible and versatile marketer who will be responsible for the growth of our inbound sales channels.

Marketing manager responsibilities include tracking and analyzing the performance of advertising campaigns, managing the marketing budget and ensuring that all marketing material is in line with our brand identity. To be successful in this role, you should have hands-on experience with web analytics tools and be able to turn creative ideas into effective advertising projects.

Ultimately, you will help us build and maintain a strong and consistent brand through a wide range of online and offline marketing channels.

Responsibilities

• Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
• Deploy successful marketing campaigns and own their implementation from ideation to execution
• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
• Produce valuable and engaging content for our website and blog that attracts and converts our target groups
• Build strategic relationships and partner with key industry players, agencies and vendors
• Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
• Oversee and approve marketing material, from website banners to hard copy brochures and case studies
• Measure and report on the performance of marketing campaigns, gain insight and assess against goals
• Analyze consumer behavior and adjust email and advertising campaigns accordingly

Requirements and skills

• Demonstrable experience in marketing together with the potential and attitude required to learn
• Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
• Experience in setting up and optimizing Google Adwords campaigns
• Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
• A sense of aesthetics and a love for great copy and witty communication
• Up-to-date with the latest trends and best practices in online marketing and measurement
• BSc/MSc degree in Marketing or related field

Qualified candidate MUST be resident in MINNA, NIGER STATE or ready to relocate on their terms.

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We are looking for an experienced Program Manager to organize and coordinate programs. You will provide strategic guidance to teams and project managers in ways that promote the company’s culture. You will also oversee the progress of operations.

The ideal candidate will be an excellent leader and will have experience in managing staff of different disciplines to produce results in a timely manner. They will also be able to develop efficient strategies and tactics.

The goal is to ensure that all programs deliver the desirable outcome to our organization.

Responsibilities

• Formulate, organize and monitor inter-connected projects
• Decide on suitable strategies and objectives
• Coordinate cross-project activities
• Lead and evaluate project managers and other staff
• Develop and control deadlines, budgets and activities
• Apply change, risk and resource management
• Assume responsibility for the program’s people and vendors
• Assess program performance and aim to maximize ROI
• Resolve projects’ higher scope issues
• Prepare reports for program directors

Requirements and skills

• Proven experience as a Program Manager or other managerial position in an NGO
• Thorough understanding of project/program management techniques and methods
• Excellent Knowledge of performance evaluation and change management principles
• Excellent knowledge of MS Office; working knowledge of program/project management software (Basecamp, MS Project etc.) is a strong advantage
• Outstanding leadership and organizational skills
• Excellent communication skills
• Excellent problem-solving ability
• BSc/BA diploma in management or a relevant field; MSc/MA is a plus

Qualified candidates MUST be resident in MINNA, NIGER STATE or willing to relocate on their own terms.