Latest Jobs at Phillips Consulting

Job Summary

• We're looking for a creative and results-oriented Marketing Executive to contribute to the development and execution of impactful marketing campaigns that drive brand awareness, generate leads, and boost sales for the organization.
• You'll work closely with various departments to implement strategies, manage projects, and analyze data to ensure successful campaign performance.

Responsibilities

• Develop and execute multi-channel marketing campaigns across online and offline platforms (e.g., social media, digital advertising, email marketing, events, PR) to achieve brand awareness and campaign objectives.
• Create engaging content (e.g., copywriting, visuals) that resonates with target audiences and aligns with the organizations’ brand identity.
• Manage marketing budgets and track campaign performance, analyzing data to identify areas for improvement and optimize strategies.
• Collaborate with internal teams (sales, PR, design) and external partners (agencies, vendors) to ensure seamless campaign execution.
• Monitor industry trends and competitor activity to inform marketing strategies and maintain a competitive edge.
• Assist with the development and implementation of marketing collateral (e.g., brochures, website content, presentations).
• Stay up-to-date on marketing trends and technologies, continuously learning and implementing new skills.

Requirements

• Minimum of 3 years of experience in a marketing role in FMCG, automotive, marketing agency, tech company, or fintech sector.
• Proven track record of successfully planning, executing, and analyzing marketing campaigns to achieve brand awareness and lead generation goals.
• Strong understanding of digital marketing and its various channels (e.g., social media, SEO, SEM, email marketing).
• Excellent content creation skills (writing, editing, visual design) with a focus on crafting engaging and persuasive content.
• Proficient in marketing analytics tools and data visualization software.
• Strong communication, interpersonal, and collaboration skills.
• Ability to work independently and manage multiple projects simultaneously.
• Passion for the automotive industry and a keen understanding of customer needs and preferences.

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Job Summary

• The Marketing Manager plays a pivotal role in driving brand awareness, lead generation, and sales growth for the organizations' commercial vehicle division.
• This strategic position requires a creative and results-oriented professional with expertise in developing and executing impactful marketing campaigns across various channels, managing budgets, and analyzing data to measure success.

Responsibilities
Market Analysis & Strategy:

• Conduct market research to identify customer needs, trends, and competitor activities.
• Develop and implement comprehensive marketing strategies to achieve sales and brand awareness goals.
• Analyze market data to track campaign performance and make data-driven decisions.

Campaign Management:

• Develop and execute multi-channel marketing campaigns across online and offline channels (e.g., digital advertising, social media, email marketing, trade shows, events).
• Manage the creative development of marketing materials, including brochures, website content, and video assets.
• Partner with sales and other departments to ensure alignment and campaign effectiveness.

Lead Generation & Conversion:

• Implement strategies to generate qualified leads for the commercial sales team.
• Manage nurture campaigns to convert leads into customers.
• Track and analyze lead generation and conversion metrics to optimize campaigns.

Branding & Public Relations:

• Develop and manage the company's brand identity and messaging for the commercial vehicle segment.
• Build and maintain positive relationships with media outlets and key stakeholders.
• Manage corporate communications and public relations activities.

Budget Management & Reporting:

• Develop and manage marketing budgets for assigned projects and campaigns.
• Track and report on marketing expenses and ROI.
• Prepare performance reports for the General Manager, Commercial.

Requirements

• Bachelor's Degree in Marketing, Business Administration, or a related field, or equivalent experience.
• Minimum of 7 years of experience in marketing, preferably in the automotive, marketing agency, fmcg or B2B industry.
• Strong understanding of digital marketing and advertising channels.
• Proven track record of successful campaign execution and lead generation.
• Excellent communication, writing, and presentation skills.
• Data-driven mindset and ability to analyze marketing performance metrics.
• Strong teamwork and leadership skills.
• Experience working with a cross-functional team.