Jobs at Workforce Group

Brief Job Description 

• Oversee the design and development of the company’s brand strategy and ensure its effective implementation.
• Develop policies for the execution of marketing activities and ensure effective execution of marketing campaigns.
• Coordinate all marketing activities, manage product promotions and ensure extensive visibility of the company’s brand at all times.
• Analyze how the company’s brand is positioned in the market and crystallize targeted consumers insights 
• Monitor marketing trends and identify new growth opportunities/areas for the company’s products
• Collaborate with key stakeholders to maintain brand integrity in all marketing initiatives and communications, etc.

Key Requirements

• First degree or its equivalent in Marketing, Brand Management, Business Administration or related discipline.
• Professional certification in Marketing will be an advantage e.g. NIMN, CIMM, CMMP, etc.
• Minimum of 15 years relevant work experience with at least 5 years in a supervisory role.
• Experience in FMCG industry is required
• Nature of Work: Day and Onsite

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Job Responsibilities

• Formulate and ensure effective execution of regional sales plans, policies, strategies, etc.
• Analyze regional market/industry trends and discover new opportunities for growth, product improvements, new products development and be current on market dynamics and competitors’ activities. 
• Increase sales revenue and market share by identifying new accounts and constantly increasing sales pipelines.
• Use the knowledge and understanding of the various SKUs of the company to drive sales penetration and gain competitive edge in the region.
• Suggest new products and innovative sales techniques to increase customer satisfaction beyond assigned region.
• Ensure prompt attention to enquiries and complaints from customers and distributors.
• Compile and present management report on regional sales results of the region.
• Provide regular market feedback from customers and distributors in assigned region.
• Ensure each of the SKU is ahead of competing brands in the region

Key Requirements

• First degree or its equivalent in Sales and Marketing or other relevant discipline
• Professional Certification in Sales, such as ISM, NASP, ICSP, etc. is an added advantage.
• Minimum of 15 years’ progressive experience in sales, with at least five years at a managerial level.
• Experience in FMCG industry is required.