Fresh Jobs at Quidax

What you will be doing

• Identifying and pursuing new business opportunities to drive the growth of our crypto exchange in Africa, with a focus on Nigeria and Ghana.
• Leveraging your network of KOLs in Nigeria and other African countries to promote our platform and enhance brand visibility.
• Developing and managing an affiliate marketing program to drive user acquisition and engagement.
• Identifying and securing strategic partnerships to enhance the platform's offerings and reach.
• Conducting thorough market research to stay informed about industry trends, competitor activities, and regulatory changes in the African crypto landscape.
• Providing insights and recommendations based on market analysis to support business strategy and decision-making.
• Developing and executing comprehensive business development plans and initiatives.

What your day-to-day looks like

• Engaging with potential business partners and influencers to explore and establish collaboration opportunities.
• Monitoring and analyzing the performance of affiliate networks, optimizing strategies to achieve business goals.
• Communicating with partners to create mutually beneficial opportunities and initiatives.
• Staying updated with the latest developments in the crypto market, especially within Africa.
• Preparing and presenting reports on business development activities and progress to stakeholders.
• Collaborating with the marketing and operations teams to align business development efforts with overall company strategy.

What you need to have

• Minimum 5 years' proven experience in Business Development or Minimum 3 years' experience in similar roles in the cryptocurrency industry, preferably with a crypto wallet or exchange.
• In-depth understanding of the cryptocurrency market, particularly in Africa, ideally with a focus on Nigeria and Ghana.
• Experience in managing affiliate marketing programs and driving user acquisition.
• Excellent communication, negotiation, and relationship-building skills.
• Strong analytical and strategic thinking abilities.
• Ability to work independently and as part of a team in a fast-paced, dynamic environment.
• Proficiency in English; knowledge of local languages is an advantage.

Nice To Haves

• Experience with African KOLs / Communities
• Strong network of Key Opinion Leaders (KOLs) in Nigeria and other African countries.
• Experience in the broader fintech or blockchain industry.
• Knowledge of emerging trends and technologies in digital marketing and cryptocurrency.

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What you will be doing

• Planning, executing, and optimizing paid marketing campaigns across various social media platforms, including X (formerly Twitter), Facebook, Instagram, and others.
• Utilizing GA4, Analytics, PostHog, and AppsFlyer to monitor and analyze campaign performance, generating insights and reports to measure ROI and make data-driven decisions.
• Developing and implementing customer acquisition funnels to maximize conversion rates and user retention.
• Designing and managing programmatic advertising campaigns to reach target audiences effectively.
• Leveraging knowledge of platforms like Zikoko, Techcabal, and Eskimi for targeted advertising opportunities.
• Creating comprehensive paid marketing strategies aligned with business goals and objectives.
• Managing campaign budgets effectively to ensure optimal allocation of resources and maximum ROI.
• Collaborating with the marketing team to align paid campaigns with overall marketing strategies.

What your day-to-day looks like

• Reviewing and analyzing campaign performance data using GA4, Analytics, PostHog, and AppsFlyer and other tools.
• Adjusting and optimizing live campaigns based on performance insights.
• Create dashboards and reports
• Developing new creative and copy for upcoming campaigns.
• Communicating with platform representatives from X, Facebook, Instagram, Zikoko, Techcabal, and Eskimi to explore new advertising opportunities.
• Monitoring budget spending and making necessary adjustments to stay within budget while maximizing campaign impact.
• Collaborating with team members to ensure cohesive and aligned marketing strategies.
• Preparing and presenting reports on campaign performance, insights, and recommendations to stakeholders.

What you need to have

• Proven experience as a Performance Marketing Specialist or similar role in the cryptocurrency industry.
• Minimum 5 years' proven experience in Digital Marketing/Performance Marketing or Minimum 3 years' experience in similar roles in the cryptocurrency industry, preferably with a crypto wallet or exchange.
• Proficiency in GA4, Analytics, PostHog, AppsFlyer, and other relevant tools.
• Strong understanding of social media platforms, including X, Facebook, Instagram, YouTube, and their advertising capabilities.
• Experience with programmatic advertising and customer acquisition funnels.
• Familiarity with advertising on platforms such as Zikoko, Techcabal, and Eskimi.
• Excellent analytical skills with the ability to interpret data and make data-driven decisions.
• Strong communication and collaboration skills.
• Ability to manage multiple campaigns simultaneously in a fast-paced environment.
• Proficiency in English.

Nice To Haves

• Experience with African markets
• Experience in the broader fintech or blockchain industry.
• Knowledge of emerging trends and technologies in digital marketing and cryptocurrency.
• Certifications in digital marketing, such as Google Ads, Facebook Blueprint, or similar.

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What you’ll be doing

• Quidax is building a team of high performers just like that of the Avengers and we’d like to hire a Revenue Assurance Analyst who loves solving complex problems across a full spectrum of technologies. Do you enjoy working with data? or do you even dream about the nuances in dealing with messy data?
• Then we're looking for you.

What your day-to-day looks like

• Create and construct Revenue Assurance measures, reporting systems and visual displays, with the primary objective of minimising revenue losses and identifying revenue recoveries and cost-saving opportunities.
• Evaluate Revenue Assurance controls, reporting and dashboards to detect risks associated with revenue and propose, execute, and oversee remedial measures.
• Conduct analysis and manipulation of diverse internal and external data sources to produce practical insights.
• Conduct independent study to discover potential prospects or cases of generating income or excessive billing.
• Produce business case and/or cost benefit statements to justify analysis and significant discoveries for potential revenue recovery possibilities.
• Cooperating with essential stakeholders from various departments to address problems or discover and execute initiatives that enhance operational procedures.
• Provide assistance in process automation, including technical and analytical support to operational and management teams as needed.
• Identify potential ways to utilize advanced analytics, particularly predictive analytics, in order to achieve improved business results.
• Assist in the implementation of data stewardship and data governance activities and initiatives as required.

Job requirements

What you need to have

• Bachelor's degree from a recognized university (Most preferably in Mathematics, Statistics, Engineering and Accounting ).
• 3-5 years of demonstrated business reporting and analytical experience, preferably within the Financial industry.
• Experience analyzing, manipulating, transforming, and interpreting large and complex datasets (i.e., millions of rows in excel).
• Technical Aptitude and Intermediate knowledge of database queries, structures, and data management principles. SQL, Excel/VBA, Big Query.
• Experience with one or more current BI and visualization tools such as Tableau and Power BI.
• Exceptional analytical and problem-solving skills; and highly detail oriented.
• Excellent interpersonal and communications skills with ability to work with cross-functional teams.
• Strong planning and organizational skills and ability to contribute to and support multiple projects in a high-paced performance environment.