Job Roles at Red Bull

Purpose of the Job

• The general purpose of this job is to ensure effective execution of Red Bull Distribution and Trade Marketing targets through effective management of the Distribution Partners in the assigned region.
• Supporting the Business Planning Process with Line Manager and “DP”
• Supporting the development and implementation of the Trade Marketing Calendar and Commercial Annex with Line Manager and “DP”
• Tracking and Reporting of Key Performance Indicators relating to the Trade Marketing Calendar and the Commercial Annex.
• Building strong relationships throughout all departments within the DP. Supporting them in better driving, managing and evaluating Red Bull trade initiatives.
• Ensuring DP implementation of the Perfect Store standards per channel.
• Coaching and working with DP Sales Force in-classroom and in-field to produce executional excellence.
• Supplying data for Red Bull internal reporting processes.

Key Responsibilities

• Support the “DP” to prepare Trade Marketing Plan and Commercial Annex in close coordination with Line Manager
• Support the “DP” in achieving the mutually agreed on Commercial Annex and Trade Marketing Targets.
• Educate DP team on Brand History and drive Product Trust and Understanding
• Train DP team on Perfect Store definition by channel and outlet type then follow through to ensure they implement mutually agreed on targets and KPIs
• Identify gaps in execution and distribution and prepare action plan
• Enhance skills of DP by conducting on the job training and class room training such as Power Selling, Power Coaching, High Pressure Negotiation and Conceptual Selling
• Track actual performance against mutually agreed on KPIs, share with Line Manager and DP Sales Manager. Collaboratively build action plans to address issues and unlock sales opportunities
• Undertake systematic, frequent and continuous market visits to the points of sales across the "markets" based on a monthly DPM Routines Calendar. Spend 70% of time in the field -working with the DP -with the purpose of enhancing in market execution by completing activities such a Perfect Store Audits, field coaching, and accompaniment reports and feedback. The remaining 30% to spent on business planning, meeting preparation, attendance of meetings and timely reporting utilizing the DPM standard reporting deck and DP presentation templates
• Support the DP to develop, coordinate, manage, implement and assess Trade Marketing Calendar and communicate the outcome and learning’s to Line Manager.
• Supervise and conduct spot checks then provide constructive feedback on DP concluded trade agreements implementation & execution across the markets
• Prepare and lead on the monthly business review meeting of assigned markets with the DP sales management and team using the DP Scorecard reporting deck
• Plan, along with DP Sales Management, and order off premise POS material to cater for market requirements. Subsequently, ensure that the POS items are well stored, accurately maintained and reported, properly handled (in warehouse and in market) by reviewing the local operational processes
• Review ROI for Red Bull in market placed coolers twice a year
• Ensure DP delivers on timely, distribution, PSA contracts and depletions reports as per brand standards (by channel, customer, sku, volume, value, etc.)
• Fuel Sales Force Passion through recognition, reward programs and sharing best practices
• Support the internal Red Bull reporting requirements relating to Financial Sales, Trade Sales, Depletions Stock Flow, POS, Cooler Tracking and Cooler Maintenance
• Utilise Business Intelligence Reports and other tools to support insight generation.
• Review market performance with Line Manager on monthly bases covering DP and DPM scorecards.

Key Results and Deliverables (What Success looks like)

• Implement DPS Routines as per agreed DPS Routines Calendar
• Implement a comprehensive Trade Marketing Calendar and Commercial Annex for the DP
• Support achievement of Business Plan set objectives and KPIs in market covered in the Trade Marketing Calendar and Commercial Annex
• Ensure effective and timely execution and evaluation of annual trade marketing and consumer promotions calendar by DP
• Deliver on agreed individual Target and Assignments
• Communicate important and urgent matters with accuracy, objectivity, and credibility to resolve any issue / ride on any opportunity in a timely manner
• Maintain successful ongoing relationships (internally and externally)
• To be regarded as highly respected manager within Red Bull network
• Implementation / Initiation of ‘best practice’ initiatives
• Stay up to date with market intelligence, knows what is going on in the field
• Spend 70 % of time in the field, with the sales force, to support DP ensure operational excellence with fairness, objectivity, positive attitude, professional behavior, and high emotional intelligence.
• Deliver all reports and data in line using agreed templates and timelines.

Requirements

• University Degree is a must
• Minimum of 5 years sales experience in consumer goods industry (beverage preferred)
• Smart thinker, quick learner, proven operational achiever with strong business acumen
• Excellent influencer with negotiation skills
• Highly numerate and analytical
• Clear and proven ability to implement successful trade marketing plans
• Excellent communication skills, including presentation and training ability
• Creative mind, outgoing personality and friendly
• Able to work independently with responsibility, and be organized -Result oriented
• Experience with basic administrative programs, Windows, Internet Browsers,
• Word, PowerPoint & Excel,
• In-depth knowledge of trade and competitive environment
• Fluency in English
• Knowledge of Abuja, Lokoja & Jos open market/off-trade business environment.

go to method of application »

Purpose of the Job

• The general purpose of this job is to ensure effective execution of Red Bull Distribution and Trade Marketing targets through effective management of the Distribution Partners in the assigned region.
• Supporting the Business Planning Process with Line Manager and “DP”
• Supporting the development and implementation of the Trade Marketing Calendar and Commercial Annex with Line Manager and “DP”
• Tracking and Reporting of Key Performance Indicators relating to the Trade Marketing Calendar and the Commercial Annex.
• Building strong relationships throughout all departments within the DP. Supporting them in better driving, managing and evaluating Red Bull trade initiatives.
• Ensuring DP implementation of the Perfect Store standards per channel.
• Coaching and working with DP Sales Force in-classroom and in-field to produce executional excellence.
• Supplying data for Red Bull internal reporting processes.

Key Responsibilities

• Support the “DP” to prepare Trade Marketing Plan and Commercial Annex in close coordination with Line Manager
• Support the “DP” in achieving the mutually agreed on Commercial Annex and Trade Marketing Targets.
• Educate DP team on Brand History and drive Product Trust and Understanding
• Train DP team on Perfect Store definition by channel and outlet type then follow through to ensure they implement mutually agreed on targets and KPIs
• Identify gaps in execution and distribution and prepare action plan
• Enhance skills of DP by conducting on the job training and class room training such as Power Selling, Power Coaching, High Pressure Negotiation and Conceptual Selling
• Track actual performance against mutually agreed on KPIs, share with Line Manager and DP Sales Manager. Collaboratively build action plans to address issues and unlock sales opportunities
• Undertake systematic, frequent and continuous market visits to the points of sales across the "markets" based on a monthly DPM Routines Calendar. Spend 70% of time in the field -working with the DP -with the purpose of enhancing in market execution by completing activities such a Perfect Store Audits, field coaching, and accompaniment reports and feedback. The remaining 30% to spent on business planning, meeting preparation, attendance of meetings and timely reporting utilizing the DPM standard reporting deck and DP presentation templates
• Support the DP to develop, coordinate, manage, implement and assess Trade Marketing Calendar and communicate the outcome and learning’s to Line Manager.
• Supervise and conduct spot checks then provide constructive feedback on DP concluded trade agreements implementation & execution across the markets
• Prepare and lead on the monthly business review meeting of assigned markets with the DP sales management and team using the DP Scorecard reporting deck
• Plan, along with DP Sales Management, and order off premise POS material to cater for market requirements. Subsequently, ensure that the POS items are well stored, accurately maintained and reported, properly handled (in warehouse and in market) by reviewing the local operational processes
• Review ROI for Red Bull in market placed coolers twice a year
• Ensure DP delivers on timely, distribution, PSA contracts and depletions reports as per brand standards (by channel, customer, sku, volume, value, etc.)
• Fuel Sales Force Passion through recognition, reward programs and sharing best practices
• Support the internal Red Bull reporting requirements relating to Financial Sales, Trade Sales, Depletions Stock Flow, POS, Cooler Tracking and Cooler Maintenance
• Utilise Business Intelligence Reports and other tools to support insight generation.
• Review market performance with Line Manager on monthly bases covering DP and DPM scorecards.

Key Results and Deliverables (What Success looks like)

• Implement DPS Routines as per agreed DPS Routines Calendar
• Implement a comprehensive Trade Marketing Calendar and Commercial Annex for the DP
• Support achievement of Business Plan set objectives and KPIs in market covered in the Trade Marketing Calendar and Commercial Annex
• Ensure effective and timely execution and evaluation of annual trade marketing and consumer promotions calendar by DP
• Deliver on agreed individual Target and Assignments
• Communicate important and urgent matters with accuracy, objectivity, and credibility to resolve any issue / ride on any opportunity in a timely manner
• Maintain successful ongoing relationships (internally and externally)
• To be regarded as highly respected manager within Red Bull network
• Implementation / Initiation of ‘best practice’ initiatives
• Stay up to date with market intelligence, knows what is going on in the field
• Spend 70 % of time in the field, with the sales force, to support DP ensure operational excellence with fairness, objectivity, positive attitude, professional behavior, and high emotional intelligence.
• Deliver all reports and data in line using agreed templates and timelines.

Requirements

• University Degree is a must
• Minimum of 5 years sales experience in consumer goods industry (beverage preferred)
• Smart thinker, quick learner, proven operational achiever with strong business acumen
• Excellent influencer with negotiation skills
• Highly numerate and analytical
• Clear and proven ability to implement successful trade marketing plans
• Excellent communication skills, including presentation and training ability
• Creative mind, outgoing personality and friendly
• Able to work independently with responsibility, and be organized -Result oriented
• Experience with basic administrative programs, Windows, Internet Browsers,
• Word, PowerPoint & Excel,
• In-depth knowledge of trade and competitive environment
• Fluency in English
• Knowledge of Abuja, Lokoja & Jos open market/off-trade business environment.

go to method of application »

Job Description
Be a Product Ambassador:

• Live and breathe the brand personality traits and company values, representing the brand in a premium way through everyday interactions with consumers or customers. 
• Build and execute a tailored and innovative campus plan that engages students and brings the brand to life at your university. 
• Create a strong network on and around your campus, establishing and maintaining relationships with key local individuals. 
• Identify local collegiate content creators in relevant Red Bull scenes and work with your FMS to bring them into the World of Red Bull. 
• Grow the user base by inviting positive trial and awareness of Red Bull through product sampling to consumers at the right place and right time - answering any questions and concerns from consumers. 
• Work at Red Bull events, collegiate activations, and supported events to help ensure an unforgettable brand experience for consumers. 
• Build awareness and encourage participation in the World of Red Bull, including collegiate events and activations. 
• Increase brand engagement on your Social Media handles through authentic content. 

Be a Sales Expert:

• Build relationships with local sales account managers and ensure Red Bull is available and visible in outlets, on your campus and in your region. 
• Collaborate with sales to open new distribution points for Red Bull within your university campus and beyond. 
• Leverage relevant assets from the world of Red Bull in order to keep us top of mind in sales accounts. 
• Ensure perfect execution of defined store standards. 

Executional Excellence:

• Deliver executional excellence and show love for the details in all areas of your role. 
• Share ideas and collaborate with your team through regular face-to-face and online interaction. 
• Plan & report your activities in the dedicated online platform in a timely manner and with accuracy. 
• Contribute to business development by providing local insights, trends and overall opportunities.  

Qualifications

• Must be at least 18 years of age 
• Must be a current student of the Ajayi Crowther University
• Must NOT be in their first or final year of study. 
• Must have a valid Nigerian driver’s license   
• Must be fluent in English, additional languages an advantage   
• Able to work flexible part-time hours, including some evenings and weekends  
• Immersed in student life with an understanding of the university landscape and local city, including behind-the-scenes activities & hot-spots  
• Connected with a diverse range of influential groups and individuals on campus (both student and university management) 
• Affinity for project management, working 'behind the scenes’, and winning sales  
• A team player, willing to represent Red Bull with branded outfits and onboard the iconic Red Bull Mini.

go to method of application »

Job Description
Be a Product Ambassador:

• Live and breathe the brand personality traits and company values, representing the brand in a premium way through everyday interactions with consumers or customers. 
• Build and execute a tailored and innovative campus plan that engages students and brings the brand to life at your university. 
• Create a strong network on and around your campus, establishing and maintaining relationships with key local individuals. 
• Identify local collegiate content creators in relevant Red Bull scenes and work with your FMS to bring them into the World of Red Bull. 
• Grow the user base by inviting positive trial and awareness of Red Bull through product sampling to consumers at the right place and right time - answering any questions and concerns from consumers. 
• Work at Red Bull events, collegiate activations, and supported events to help ensure an unforgettable brand experience for consumers. 
• Build awareness and encourage participation in the World of Red Bull, including collegiate events and activations. 
• Increase brand engagement on your Social Media handles through authentic content. 

Be a Sales Expert:

• Build relationships with local sales account managers and ensure Red Bull is available and visible in outlets, on your campus and in your region. 
• Collaborate with sales to open new distribution points for Red Bull within your university campus and beyond. 
• Leverage relevant assets from the world of Red Bull in order to keep us top of mind in sales accounts. 
• Ensure perfect execution of defined store standards. 

Executional Excellence:

• Deliver executional excellence and show love for the details in all areas of your role. 
• Share ideas and collaborate with your team through regular face-to-face and online interaction. 
• Plan & report your activities in the dedicated online platform in a timely manner and with accuracy. 
• Contribute to business development by providing local insights, trends and overall opportunities.  

Qualifications

• Must be a current undergraduate student at Redeemer's University
• Must be at least 18 years of age 
• Must NOT be in their first or final year of study. 
• Must have a valid Nigerian driver’s license   
• Must be fluent in English, additional languages an advantage   
• Able to work flexible part-time hours, including some evenings and weekends  
• Immersed in student life with an understanding of the university landscape and local city, including behind-the-scenes activities & hot-spots  
• Connected with a diverse range of influential groups and individuals on campus (both student and university management) 
• Affinity for project management, working 'behind the scenes’, and winning sales  
• A team player, willing to represent Red Bull with branded outfits and onboard the iconic Red Bull Mini.