Social Media Official at Foodco Limited

Job Summary:

• FoodCo Nigeria Limited is seeking a creative, data-driven, and results-oriented Social Media Officer to lead the growth and engagement of our online communities. The ideal candidate will be responsible for developing and executing strategic plans that drive audience engagement and grow our social media following by a minimum of 10% month-over-month.

Key Responsibilities:

• Develop and implement a monthly social media growth and engagement plan tailored to FoodCo’s brand objectives.
• Create compelling video and still content that resonates with our target audience.
• Drive at least 100 organic engagements per post through creative storytelling, trend adaptation, and community management.
• Manage day-to-day activities across Facebook, Instagram, and other relevant platforms.
• Plan and execute targeted online campaigns and activations (e.g., store launches, promos, product announcements).
• Analyze performance metrics weekly and use insights to optimize content and strategy.
• Collaborate with the marketing and in-store teams to reflect current initiatives and promotions online.
• Respond to audience inquiries, messages, and comments in a timely, professional manner.
• Ensure consistent brand voice and visual identity across platforms.

Key Performance Indicators (KPIs):

• Minimum 10% month-on-month growth in social media followers.
• At least 100 organic engagements per post (likes, comments, shares).
• Execution of at least one online activation or special campaign per month.
• Timely, weekly performance reports and monthly strategic reviews.