Our client is looking to hire an experienced Social media manager to administer their social media accounts. You should be up-to-date with the latest digital technologies, social media trends and be able to express the company’s views creatively.
Scope
Performing research on current benchmark trends and audience preferences
Designing and implementing social media strategy to align with business goals
Creating original text and video content, managing posts and responding to followers.
Managing the company image in a cohesive way to achieve marketing goals.
Setting specific objectives and report on ROI
Generating, editing, publishing and sharing engaging content daily (e.g. original text, photos, videos and news)
Monitoring SEO and web traffic metrics
Collaborating with other teams, like marketing, sales and customer service to ensure brand consistency
Communicating with followers, responding to queries in a timely manner and monitor customer reviews
Ensuring high levels of web traffic and customer engagement.
Overseeing social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)
Suggesting and implementing new features to develop brand awareness, like promotions and competitions
Key Requirements
BSc Degree in Marketing or relevant field.
3 - 5 years of proven work experience as a Social media manager
Hands-on experience in content management
Excellent copywriting skills
Ability to deliver creative content (text, image and video)
Solid knowledge of SEO, keyword research and Google Analytics
Gmail
Yahoomail