Social Media Manager at Alexander George Business Support Solutions (AGBSS)

Job Description
The Social Media Manager will be required to perform the following duties amongst others:

• Build and execute social media strategy through competitive research, platform determination, benchmarking, and audience identification that will enhance the brand and grow our online audience.
• Curate, edit, publish and share daily content (original text, images, video, or HTML) that builds meaningful connections and encourages community members to take action.
• Own scheduling of content calendars, and posting to ensure messaging is deployed as per the schedule and is consistent with brand initiatives.
• Champion day-to-day community management of social platforms including daily moderation across social properties. Send periodic newsletters to a selected audience.
• Consistently carry out research on all units that will aid content development.
• Analyze, review, and report on the effectiveness of campaigns in an effort to maximize results.
• Create monthly analytic reports on audience growth, best-performing tactics, and key conversational threads with the aim of improving social strategy and brand positioning.
• Drive consistent, relevant traffic and leads from our social network presence.
• Curate influencer lists and deploy outreach for brand campaign initiatives.
• Design visuals for all units’ websites, blogs, Facebook, email campaign, Twitter, Instagram, LinkedIn, and TikTok.

Requirements

• B.Sc / HND holder from any institution of repute.
• A minimum of 4 years experience in social media/digital community management.
• Demonstrable experience in and proof of successful social media management.
• Proficient use of content scheduling tools.
• Familiar with and ability to use visual design tools such as photoshop, canva, illustrator, etc.
• Demonstrable understanding of storytelling and marketing copywriting trends across varied media types.
• Excellent copywriting skills.
• Excellent communication skills.
• Ability to schedule and manage workload.