Social Media Content Creator at Project Growth

Key Responsibilities:

• Content Creation: Utilize Canva to design visually appealing graphics that align with the luxury and premium brand aesthetic.
• Brand Presentation: Ensure all content reflects the high standards and sophisticated image of the brand.
• Caption Writing: Craft engaging and on-brand captions that resonate with the target audience and enhance social media posts.
• Hashtag Research: Conduct thorough research to identify relevant and trending hashtags to maximize content reach and engagement.
• Content Calendar Development: Develop and manage content calendars to ensure consistent posting and strategic content distribution.
• Scheduling and Posting: Handle the scheduling and posting of content across Instagram and TikTok, ensuring timely and effective delivery.
• Influencer Outreach: Identify and reach out to influencers based on specific criteria set by the founders, crafting personalized messages to secure collaborations.
• Community Engagement: Actively manage interactions by responding to comments and DMs, fostering a positive and engaging online community.
• Affiliate Management: Utilize software like Skimlinks, ShareASale, ShopMy, or Grin for affiliate management and audience monetization.
• Collaboration: Work closely with the founders to ensure all social media efforts align with the brand’s vision and objectives.

What Success Looks Like:

• Enhanced Brand Visibility: Your creative and strategic content has significantly increased the brand’s visibility and engagement on Instagram and TikTok.
• Effective Influencer Collaborations: Successfully established and maintained collaborations with influencers, enhancing brand credibility and reach.
• Community Growth: Through active engagement and innovative content, you have fostered a vibrant and loyal online community.
• Optimized Content Strategy: Your adept use of AI tools and thorough hashtag research have optimized content performance and audience engagement.

Qualifications:

• Social Media Expertise: Proven experience managing social media accounts, particularly Instagram and TikTok, with a strong understanding of luxury branding.
• Content Creation Skills: Proficiency in Canva and a good eye for design to create high-quality visuals.
• Trend Awareness: Up-to-date with the latest social media trends and capable of integrating them into the content strategy.
• Influencer Outreach: Experience in identifying and reaching out to influencers, crafting personalized and effective collaboration messages.
• AI Utilization: Ability to leverage AI tools such as ChatGPT and ElevenLabs for enhanced content creation and engagement is a great advantage.
• Tool Profiecincy: Familiarity with affiliate management tools like Skimlinks, ShareASale, ShopMy, or Grin.
• Strong Communication Skills: Fluent in English with excellent communication abilities.
• DTC Marketing Experience: Background in direct-to-consumer marketing is highly advantageous.
• Proactive and Eager to Learn: A fun personality, fast learner, and highly motivated individual with a keen desire to acquire new skills.