Social Media Assistant at EMD

Job Description

• Oversee all social media accounts – Facebook, Instagram, and Twitter, as well as publishing dashboards (such as Buffer).
• Manage all promotions and advertisements.
• Review analytics to assess success and recommend improvements for future ads.
• Develop strategies to increase followership and engagement.
• Manage regular posting schedule of event promotions.
• Develop miscellaneous content to increase followership.
• Host special programs, such as “Instagram Challenges.”
• Create Facebook events for each hosted program.
• Monitor and respond to comments and direct messages in a timely manner.
• Make occasional posts to cross-promote events hosted by other departments.
• Manage social media engagement during events, such as Facebook Live and other live posts.
• Collaborate with University Communications and Marketing staff to cross-promote events on the official Boise State University accounts.