Senior Marketing Services Executive (Creative Production) at First Bank

Ref No: 20000035
Location: Lagos
Organization: MD/CE Directorate
Schedule: Regular
Shift: Standard
Job Type: Full-time

Job Objective(s)

• To produce creative designs that communicate the group’s and bank’s product and corporate messages in line with brand guidelines and policies to ensure brand consistency across all touchpoints.
• To implement, coordinate and manage the Group’s brand quality assurance initiatives as it relates to branches and operations, aligning to global best practices and business goals.

Duties & Responsibilities

• Custodian of creative standards with responsibility for quality and pace of delivery
• Serve as chief motivator of creativity and driver of integrated ideation with responsibility for inspiring the team to deliver outstanding work at all times at a pace that delights stakeholders.
• Oversee creative production across all spectrums of creative production including animation, live-action video, radio, static, etc
• Has the responsibility to ensure uptick in the department’s internal customer satisfaction survey
• Owner of the Banking Group’s Corporate Identity Guide to ensure brand compliance across all touch points
• Has joint responsibility, with the Head, Brand and Stakeholder Management, to conceptualise integrated communications that deliver best results for stakeholders.
• Error-free print work all the time
• Propose at least one BIG IDEA to each stakeholder per quarter
• Source, maintain and manage an image bank for use by the Group and subsidiaries, advising on image use rights and obligations, expiration timelines and purchase costs and conditions.
• Ensure implementation of branding elements in each branch is in line with specified requirements (as provided by stakeholders), within budget, and to desired quality and brand guidelines
• Ensure creative design and production tools are constantly cutting edge
• Quality assurance of all brand elements

Job Requirements
Education:

• Minimum Education:  Degree / Higher Diploma in Fine and Applied Arts, Architecture, Engineering, Social Science or related discipline will be preferred
• Higher degrees (MBA)/professional Certification will be an added advantage

Minimum experience:

• 8 years working experience with a minimum of 4 years cognate experience in a leadership role
• Ability to work with minimal supervision