Sales Representative at Brint School

The Role

• We are growing our team and are looking for a high-performing Sales Representative who can turn prospective families into enrolled Brint learners.
• This is not simply a customer service role.
• We are looking for someone who understands sales, persuasion, relationship-building and conversion and can confidently guide prospective parents through the decision-making process.
• As a Sales Representative at Brint, you will be responsible for managing prospective clients from their initial enquiry through to successful enrolment.
• You will speak with prospective parents, understand their needs, recommend the right Brint programmes, overcome objections, follow up consistently and ultimately close sales.

Key Responsibilities

• Respond promptly and professionally to leads and prospective clients.
• Contact prospective parents through calls, WhatsApp, email and other approved communication channels.
• Understand each family’s needs and recommend the most suitable Brint programmes or learning options.
• Conduct sales conversations and confidently communicate the value of Brint’s offerings.
• Convert qualified leads into paying clients and enrolled learners.
• Follow up consistently with prospects who have not yet made a decision.
• Identify and overcome common sales objections around pricing, programme suitability, online learning, commitment and other concerns.
• Maintain strong relationships with prospective and existing clients throughout the sales process.
• Keep accurate records of leads, conversations, follow-ups, conversions and lost opportunities using [CRM/platform].
• Meet and exceed weekly and monthly sales targets.
• Work closely with the Operations, Customer Experience and Academics teams to ensure a smooth transition from sales to onboarding.
• Identify opportunities for upselling and cross-selling Brint’s programmes and services where appropriate.
• Provide regular reports on sales activities, conversion rates, pipeline and performance.
• Track leads through the complete sales funnel and ensure no qualified prospect is unnecessarily lost.
• Follow Brint’s sales processes, communication standards and customer experience guidelines.
• Provide feedback to management on recurring objections, customer needs, market trends and opportunities for improving conversion.

Key Performance Indicators
Your performance in this role will be measured by metrics including:

• Number of qualified leads contacted
• Lead response time
• Number of sales conversations completed
• Follow-up rate
• Lead-to-enrolment conversion rate
• Number of new clients acquired
• Monthly revenue generated
• Sales target achievement
• Pipeline value
• Customer acquisition and retention quality

What We Are Looking For
We are looking for someone who is commercially driven, persuasive, confident and target-oriented.
The ideal candidate should:

• Have [1–3+] years of experience in sales, business development, admissions, telemarketing or a related role.
• Have a proven ability to close sales, not simply respond to enquiries.
• Be confident speaking with parents and decision-makers over the phone.
• Have excellent verbal and written communication skills.
• Be persuasive without being pushy.
• Be comfortable handling objections and negotiating with prospective clients.
• Be highly organised and disciplined enough to work independently in a fully remote environment.
• Be proactive with follow-ups and pipeline management.
• Be comfortable working with sales targets and performance metrics.
• Have strong interpersonal and relationship-building skills.
• Be comfortable using WhatsApp, email, spreadsheets and CRM/sales tools.
• Be able to work effectively with minimal supervision.
• Have a genuine interest in education and/or technology.
• Be available during [insert required working hours/time zone]

Important Information:

• This is a target-driven sales position.
• We are particularly interested in candidates who can demonstrate that they have previously converted leads into paying customers and consistently achieved sales targets.
• If you are someone who enjoys speaking to people, understands how to identify customer needs, can confidently handle objections and knows how to close a deal, we would love to hear from you.

What Brint Offers

• 100% remote work
• Competitive salary and performance-based commission
• Opportunity to work with a growing African EdTech company
• Professional development and growth opportunities