Sales Manager (New Car) at Icheetah Nigeria Ltd

About the job

• We are a Chinese automotive brand dealer looking for an experienced Sales Manager based in Lagos, Nigeria, to help us expand our business for our new vehicles :

Key Responsibilities:

Market Expansion & Sales Target Achievement

• Lead new vehicle sales in Nigeria, developing short-term (3-6 months) market penetration strategies to rapidly increase brand market share.
• Develop local dealer networks, corporate clients (e.g., car rental companies, mining groups), and government procurement channels to meet annual sales targets.
• Lead price negotiations, contract signing, and delivery processes, ensuring payment security.

Local Resource Integration

• Leverage existing local resources (automotive associations, financial institutions, media, etc.) to drive sales conversions.
• Expand key contacts (e.g., tribal leaders, chamber of commerce representatives) to address localization challenges.

Market Intelligence & Feedback

• Monitor competitor activities (e.g., pricing and promotions of brands like Toyota, Kia) and adjust sales strategies accordingly.
• Analyze consumer preferences (e.g., demand for SUVs/pickup trucks) and provide recommendations for model introductions.

Requirements:

• Established local resources (dealers, corporate clients, auto-financing partnerships).
• Proven track record in auto sales (experience with Chinese brands is a plus).
• Skills: Excellent negotiation, communication, and relationship-building skills.
• Traits: Highly self-motivated, result-driven, and able to work under pressure.
• Integrity: Strong ethical standards and professionalism.