Sales and Marketing Specialist at Ladgroup Limited

Location: Ikenne, Ogun

Job Description

• Sales and Marketing Lead will be responsible for the development and performance of all sales and marketing activities for the company.
• Establish plans and strategies to expand the customer base maximize both present and long term sales and profits.
• The Sales and Marketing Lead will lead sales by opening-up and growing both local and foreign markets.

Summary of Essential Job Functions

• Develop and implement sales strategies to meet or exceed company sales goals and profitability.
• Develop and achieve aggressive sales budgets maximizing the highest and best use of current capacity(s).
• Develop and implement marketing and action plans to penetrate new markets and grow existing business- Local and foreign.
• Product Development: work with customers and production teams to discover and develop new and value-added products.
• Sell what, when, where we can grow and/or sell value of improving or converting capacities to maximize profits.
• Provide insightful ongoing feedback to senior management and peers regarding performance risks and opportunities.
• Control expenses to meet budget guidelines and ensure positive ROI of every investment of for all the marketing activities.
• Attend trade shows that will be informative or otherwise highest and best use of time.
• Analyze sales data to track and improve current and future sales.
• Analyze profitability reports and work with production teams to maximize profitability and grow best customers products.

Requirements

• A good degree in Marketing or related course of study.
• 5+ years’ experience in sales and a minimum of 3 years of management experience in FMCG
• Strong understanding of customer and market dynamics and requirements.
• Excellent written and verbal communication skills
• Maintains contact with all clients in the market area to ensure high levels of client satisfaction.
• Able to work indoors, outdoors, in warehouse or greenhouse all seasons
• Ability to take initiative and work with minimum supervision,
• Ability to multi-task in a fast paced environment.