Route to Market Manager at International Breweries

Ref No: 30017542
Loaction: Ilesha, Osun (Head Office)
Job Type: Full time

The Key Purpose

• The Key Purpose of this role is exists for a Route-To-Market Manager in our Sales Team.
• The Route-To-Market Manager will spearhead a comprehensive change process that will bring about major improvements to the way we sell, distribute and make available our products to our trade and consumers.

Key Outputs and Responsibilities

• Conduct EDS surveys where appropriate and necessary to determine real outlet universe.
• Use suitable extrapolation techniques to estimate outlet universe outside geographies subjected to EDS as well as estimated consumer intensities.
• Work closely with Tech sales team to assess financial aspects of RTM mappings and determine measured approaches
• Update the RTM process from a strategic point of view, including relevant market changes & resources limitations.
• Work closely with distribution & procurement with regards to 3rd party transport tendering process to ensure alignment with RTM objectives
• Manage and coordinate the smooth implementation of DMS/ SF integration as per agreed project parameters.
• Ensure that DMS is fully integrated and embedded into working and reporting models and its commercial chain.
• Ensure ongoing DMS information and insights are used as a tool of RTM management to drive continuous improvement in our RTM capability.
• Coordinate within the Area to improve the distributor compensation model that will incentivise volume, share growth and delivery performance
• Understand the cost of distribution by the distributors relative to the margins (split between rural and urban plus geographic size of the territory)
• Determine optimal margins for Bulk-breakers channel based on geography
• Update the Sales resourcing design every 2 years

Qualifications & Experience
The occupant of this position should possess:

• Minimum of a First Degree in either Business Administration or the Humanities
• Minimum of 2 years FMCG experience.

Key Competencies and Attributes:

• Excellent management & leadership skills
• Practical knowledge of market structures and consumer trends in Nigeria
• Numeracy Skills – ability to work with detailed analysis
• Process and Project management
• Ability to persuade and get results through managing diverse group
• High attention to details